Francesco Ambrogetti is leading the Supporter Engagement strategy of UNICEF international with the target of mobilizing 100 million people to give their voice, time and money to support children.
Before this role he has led the Innovative finance for the Capital Fund of the UN and Marketing and Fundraising Director for UNICEF Italy. Francesco has 25 years of fundraising experience with major nonprofit organizations including UNICEF, UNAIDS, UNHCR, MSF, WWF and the Red Cross. His experience extends worldwide and includes raising billions of dollars in Europe, Africa, Asia and Latin America. He launched the campaign “Schools for Africa” for UNICEF that raised over $200 million.
Francesco is a Professor of Fundraising at Bologna University and a frequent speaker at international fundraising congresses. He is the author of Emotionraising: How to astonish, disturb, seduce and convince the brain to support good causes, published in 2016 by Civil Society Press and Hooked on a feeling. How passion and devotion for good causes becomes memories and identities (2021, Hillborn).
Francesco leads the sessions Emotionraising: How to astonish, disturb, seduce and convince the brain to support good causes and Hooked On a Feeling: Transforming Emotions into Memorable Donor Experiences
Brie Backus began her wellness career in the fitness industry, teaching Pilates and healthy movement patterns to an array of clientele for several years. In 2017, she had a pivotal turning point that let her to health coaching, through a self-healing journey of her own. After reaching out to her doctor with digestive distress and being given a prescription for Prilosec as the remedy, she became curious and driven to find some real answers. Rather than using medication as a band aid to mask symptoms, she wanted to get to the root cause of her discomfort. She thus began a deep dive of all things health, wellness, and nutrition.
She obtained a plant-based nutrition certification through eCornell, and a Health Coaching certification from the Institute for Integrative Nutrition. Brie was able to heal her symptoms through dietary changes, and strongly believes not only that food is medicine, but that we know our bodies better than anyone, and must be our own advocate.
She is also a Co-Active trained coach and leads individuals and groups through processes that empower then to improve and transform their lives, by taking control of their own health and well-being.
Brie lives in Seattle with her husband, their son, and sweet fluffy fur baby.
Brie leads the session Centering Yourself Above All Else: Why Prioritizing Your Well-Being is an Act of Generosity.
She is a published author, consultant and speaker for the The Foundation Center, the Grant Professionals Association, Centers for Nonprofits and United Way agencies and is a regular contributor to Opportunity Knocks! and CharityChannel.
Betsy is dedicated to demystifying the process of grant writing and encouraging fund raisers to win more grant money to support their organizations. She also coaches fellow grant writers in becoming grant writing consultants.Betsy hosts webinars, workshops and other educational opportunities concentrating on grant writing and consulting. Get in touch with her at betsy@YourGrantAuthority.com.
Betsy leads the sessions How to Make Your Grant Proposal Stand Out From the Pack and Tell Your Story to Grant Makers.
Bill Bartolini, Ph.D., ACFRE, is a well known mentor, coach, educator, and counselor to those who raise philanthropic support. He is an Advanced Certified Fundraising Executive (ACFRE) – AFP’s certification signifying an advanced level of leadership and management expertise – and AFP has certified him as a Master Fundraising Teacher. He has served on the board of AFP and the AFP Foundation.
Most recently, Bill was Senior Philanthropic Advisor, Principal Giving at Ohio State University. Previously, Bill worked at The George Washington University, as well as serving as Chief Development Officer for the national nonprofit Recording for the Blind and Dyslexic (now Learning Ally).
Bill received his undergraduate degree from Ball State University, his masters degree from Indiana University, and his Ph.D. from Kent State University, where his dissertation was Prospective Donors’ Cognitive and Emotive Processing of Charitable Requests – or “What do People Think and Feel when You Ask them for Money.”
Bill leads the session The Psychology of Giving.
Ms. Booth is the Co-Founder and Chief Financial Officer for Endowment Partners, LLC. In her role, Diane brings over thirteen years of professional option trading experience and investment strategy expertise to nonprofit financial management. She works closely with her clients to build multi- dimensionally diversified portfolios with mitigated risk and works closely with clients' donors to bring expert strategy to major gift structure. Diane manages all active investment management strategies for Endowment Partners client’s portfolios. When she is not crunching statistical analysis, evaluating option strategies, and watching every single tick of the market, you can find her on the golf course trying to beat her personal best, five-under-par (67), or captaining her family’s boat in Newport Beach, California.
Diane is a graduate of Indiana University where she studied at the Kelly School of Business, as well as the Jacobs School of Music as a Dean’s Scholar. A former professional ballerina, Miss Booth has performed with the Pennsylvania Ballet, Ballet West, Indiana University Ballet Theater, Ballet Pacifica, and Donn Arden’s Jubilee. She trained with the School of American Ballet, American Ballet Theater, The Rock School, Boston Ballet, Pacific Northwest Ballet, State Street Ballet, and Ballet Pacifica. Diane is a recipient of the Los Angeles Music Center’s Spotlight Award.
Ms. Booth's love for philanthropy began in elementary school when she joined the National Charity League mother-daughter service organization in her hometown, Newport Beach, California. This work continued through college as a member of the Kappa Alpha Theta beta chapter, and after college with the Junior League of Boca Raton, Florida.
Diane leads the session Looking Past the Annual Fund.
With his multifaceted background, Hunter has helped clients achieve triple-digit gains since the dot-com days. In that time, he’s worked with nonprofits large and small, ranging from the Smithsonian Institution, University of Pennsylvania and Robert Wood Johnson Foundation to Artblog and Theatre Horizon. Hunter’s passion for helping marketers optimize their growth has fueled over 300 articles, blog posts, webinars and workshops. His insights have been featured in Entrepreneur, Newsweek, Success, MarketingProfs and several other outlets, and he’s a highly rated presenter at events worldwide. Connect with him on Twitter: @hunterboyle
Hunter leads the session "Website Optimization: How to Convert More Prospects to Donors Online."
Christi o. brown
Christi is the owner of Authentic Leadership Coaching based in Spartanburg, where she provides in-person and Zoom life coaching for professional and personal development for both individuals and teams. She also facilitates leadership workshops for teams, groups and organizations. Christi has worked as a pastor, a leadership education director and a business consultant. She draws on her work experience and her degrees in science, engineering, and divinity in order to serve all needs of her clients.
Outside of work, Christi enjoys spending time with family and friends and is happy doing anything outside & active, especially tennis & hiking. She also enjoys meeting new people, learning new things and volunteering in leadership capacities throughout her community. She claims she gets embarrassingly excited about organizing, logistics and calendaring. Christi also spends a lot of time loving on (and corralling) her two kids, two dogs, two cats and one husband. For more info, check out linkedin.com/in/christi-o-brown or email firstname.lastname@example.org.
Christi leads the session Atomic Habits for Nonprofit Leaders
William Bryant, Jr.
William Bryant, Jr. is the Scout Executive/CEO Mobile Area Council, Boy Scouts of America. He is the immediate past Revenue and Membership Growth Coach for the National Office of the Boy Scouts of America. William is a Subject Matter Expert in Fund Development. William has served as a Field Director, ScoutReach Director, Finance Director and Senior Development Director. In his over 15 years of experience, William has raised more than $300 million through annual giving, in-kind donations, special events and endowment.
William served as the Chair of National Philanthropy Day Luncheon in 2018 for the AFP Chapter in Dallas, TX and National Co-Chair, 2018 African American Development Officers Network National Conference.
William is a graduate of LEAD Atlanta, a leadership program of selected executives from across the state of Georgia. William is very engaged with the National Urban League, where he served as President of the Atlanta Urban League Young Professionals and is a very active member of Kappa Alpha Psi Fraternity, Inc. Currently, William serves on the Advisory Board of Directors for the Mobile Area Chamber of Commerce and a member of the Mobile Chapter of the 100 Black Men of America.
William leads the session Revenue Generation, Using Special Events to Cultivate Potential New Donors
t. clay buck, MFA, CFRE
Clay is a thirty-year fundraising veteran and is the Founder and Principal of TCB Fundraising, a nonprofit fundraising and communications consultancy focused on building individual giving at all levels. He has held leadership roles in a variety of nonprofits across the country and has been a senior consultant with major national firms. He has held the Certified Fund Raising Executive certification since 2010, is an AFP Master Trainer and completed the Certificate in Philanthropic Psychology, With Distinction, from the Institute for Sustainable Philanthropy. A frequent trainer, speaker, author, and coach, he has presented thought leadership at major national conferences (AFP Icon, Apra Prospect Development, NTEN Nonprofit Technology Conference) and at association chapters and nonprofit centers. He teaches the fundraising courses for the Nonprofit Management and Fundraising Certificate programs at the University of Nevada, Las Vegas, for which he was recognized with the Faculty Excellence award. Clay serves on the Boards of Golden Rainbow, Las Vegas and Nevada SPCA; he is the former president of the AFP Las Vegas chapter. He makes his home in Las Vegas, Nevada where he is owned by two Labrador Retrievers.
Clay leads the session Uncharted Waters: A Fundraising Plan that Gets Results in Changing Times
As the founder of The Nonprofit Academy, Kirsten's lead many sessions including Growing Your Donor List, Engaging Board, Staff, and Volunteers through Celebration, Make Your Newsletter Better in 25 minutes, and Stop Being the Best Kept Secret in Town.
Ken leads the session How Storytelling will help You Build Long-term Relationships with Your Donors.
Vanessa co-leads the high-energy session Making Stewardship Fun for You AND Your Donor and leads the session The Story of You – How to create and share your personal story to raise money.
Named as a top thought leader and one to follow by Forbes and BizTech Magazine, Julia Campbell is a nonprofit digital consultant on a mission to make the digital world a better place. Host of the Nonprofit Nation podcast, she’s written two books for nonprofits on social media and storytelling, and her online courses, webinars, and talks have helped hundreds of nonprofits make the shift to digital thinking and raise more money online. You can learn more about Julia at www.jcsocialmarketing.com/blog.
Julia leads the session How to Drive Donations with Social Media Storytelling.
Christal M. Cherry is a nationally recognized nonprofit executive and professionally trained fundraiser. With over 20 years in the nonprofit sector, she has supported higher education institutions, human services organizations, and faith-based missions. Now as CEO of The Board Pro, a consulting firm designed to transform leaders through board service, she customizes training and support for the unique needs of each client.
Christal earned a MA in Counseling from Hampton University, a BA in Liberal Arts from Hofstra University, and multiple professional development certifications.
She currently serves on the board of the Greater Atlanta chapter of the Association of Fundraising Professionals and the Villages of Carver YMCA. She is on faculty at CANDID where she teaches courses in fundraising and board development. She also enjoys a membership in the African American Development Officers Network, Toastmasters, and F3, Fabulous Female Fundraisers which she founded.
Tina wrote the popular post Donor Thank You Calls: Everything You Need To Know.
Eric is the Director of Business Development at Andar. It's Eric's privilege and life's work to serve nonprofit organizations with their technology needs. Eric's background in social work and career in direct service and strategic planning has set him up for understanding your organization's priorities and needs from a nonprofit technology perspective.
Eric co-leads the session How to Choose the Right CRM for Your Nonprofit Organization.
Roger, who today edits the daily Agitator (www.theagitator.net) , helped launch some of the household names in the nonprofit advocacy sector: Common Cause, Greenpeace, the National Organization for Women, World Wildlife Fund, Habitat for Humanity, and Amnesty International. He helped revitalize and grow older organizations--the ACLU, the NAACP, Sierra Club, Wilderness Society, League of Women Voters, Heifer Project International, and Planned Parenthood. He has conducted capital and annual fundraising campaigns, advocacy and membership drives in the U.S., Canada and throughout Europe.
Roger leads the session Easy Donor Retention Wins.
Kenjie leads the session Showing Love: The Mindset for Member Satisfaction.
Mallory is a sales manager at Andar. She is a passionate and experienced fundraising professional with roots in direct social service work. She takes a strategic and holistic approach to the use of your nonprofit CRM - all with the goal of helping people in your organization and the broader community.
Mallory co-leads the session How to Choose the Right CRM for Your Nonprofit Organization.
Susan Detwiler specializes in facilitating nonprofit organizations finding their vision and aligning their planning with values and mission. She brings extensive experience in both the for-profit and nonprofit sectors, including consulting to Fortune 500 companies, five years as an Executive Director and service on multiple nonprofit boards. Susan has facilitated the strategic planning process for large and small clients; taught governance and board relations to future leaders of horticultural institutions; and facilitated numerous board and staff retreats. She is a Creating the Future™ Fellow and licensed Standards for Excellence™ Consultant, and has a BS in Business Administration from State University of New York at Albany and holds an MBA from the University of Michigan.
Susan leads the session Planning Strategically in the Middle of Anything.
Shannon co-leads the high-energy session Making Stewardship Fun for You AND Your Donor.
Leah’s volunteer work is extensive. She is Chair of the AFP Foundation for Philanthropy Canada, and has been heavily involved in AFP’s efforts in the area of diversity and inclusion in philanthropy. Leah was instrumental in securing over CA$700,000 in grants to support diversity initiatives in Ontario.
In 2014, Leah earned both her ACFRE accreditation, and was honoured with the AFP Ottawa Chapter Outstanding Fundraising Executive Award.
Leah leads the session called Anchoring: Making sure your story sticks with donors.
Anthony recently volunteered as an academic tutor, planner and coordinator to a large scale inter-agency event, cultural adviser to a George Mason University student organization, social media specialist for a startup company, and co-speaker at the 2017 Nonprofit Technology Conference.
Anthony co-leads the session Cultural Competency: Understanding Context in Communications
Valida Foster is the Senior Director for Institutional Advancement and Public Relations at Sherman College of Chiropractic.She previously served as a relationship manager for leadership giving at the United Way of Greenville County and as campaign director at the United Way of the Piedmont, serving Spartanburg, Cherokee and Union Counties.
Active as a volunteer herself, she has been involved with many social and civic organizations, including the City of Spartanburg’s Mayor Disability Board, the Spartanburg Chamber of Commerce’s Diversity Committee, Uptown Sertoma of Spartanburg, the Board of Directors of Spartanburg Habitat for Humanity, the UNCF Upstate's Leadership Council, and the Greenville Drive’s Diversity Committee.
She continues her service with the United Way of the Piedmont’s Young Leaders, Women Giving for Spartanburg, the MLK Dreams in Action Scholarship Board, Association of Fundraising Professionals (AFP) Upstate Chapter, the Greenville Chamber’s PULSE Young Professionals, the Urban League Upstate Network, and the Spartanburg Chamber’s Young Professionals.
Committed to lifelong learning, she's participated in the Spartanburg Chamber’s Leadership Spartanburg program in 2013 and is a 2013 graduate of the Dale Carnegie Leadership Development Success course; she is a 2017 graduate of the Clemson Leadership Lab; a 2018 graduate of the Spartanburg County Foundation’s Grassroots Leadership Development Institute; a 2019 participant in Furman University's Women's Leadership Institute; and the United Way of Piedmont's Non Profit Fellows. She is also a member of the Epsilon Beta Omega Chapter of Alpha Kappa Sorority, Incorporated.
Valida leads the NPA session called Teaching Volunteers to Raise Money.
JOHN R. FRANK
John leads the NPA session called The Call of the Steward – Generosity to Your Cause.
Fee Freeman is a bold and creative storyteller and communications strategist with a decade of experience in nonprofits, policy, and political communication. She is the Founder and Principal Consultant at Fee Freeman Consulting LLC, where she offers tailored staff training and custom storytelling services to help nonprofits tell ethical and engaging stories that raise money, build community, and inspire people to action.
Fee has secured media coverage for nonprofits in top outlets including The New York Times, The Wall Street Journal, and CNN, and has raised hundreds of thousands of dollars from individuals through online fundraising campaigns. For the last five years, she has managed communications, advocacy, and digital fundraising for the International Rescue Committee (IRC) in Atlanta and served as the Communications Chair of Georgia’s Coalition of Refugee Service Agencies (CRSA).
Originally from Edinburgh, Scotland, Fee first came to the U.S. in 2007 when she was selected as a Georgia Rotary Student Program scholarship recipient, and spent a year studying at Georgia Southern University. She went on to earn a BA in Journalism with a Minor in Human Rights from the University of Roehampton in London and a MA in Political Communication from the University of Leeds. Fee was honored to be included in the Green Party of England and Wales ’30 under 30’ Class of 2012, the Young Nonprofit Professionals Network - Atlanta Chapter ’30 under 30’ Class of 2018, and the Georgia Center for Nonprofits High Potential Diverse Leaders Class of 2017.
She is one of the newest faculty members at Nonprofit University at the Georgia Center for Nonprofits where she teaches her highly rated Certificate of Digital Fundraising.
Fee leads the NPA session called Ethical Storytelling.
John leads the session How to Build a Strong Board Chair-Chief Executive Partnership.
Anita Gallagher is Director of InnovaSocial, a social impact consultancy specializing in strategic planning and marketing for nonprofits. A respected trainer and mentor, she regularly speaks and coordinates workshops at nonprofit conferences in Mexico and abroad and is a passionate advocate for individual giving.
Her expertise in crowdfunding stems from first-hand experience of helping hundreds of Latinx-serving nonprofits throughout the US and Latin America to run successful campaigns in her role as training lead for HIPGive, Hispanics in Philanthropy’s bilingual crowdfunding platform. She is also the representative of #undiaparadar, or GivingTuesday in Mexico, and was recently nominated to form part of the GivingTuesday international board.
Anita leads the session Head, Heart, or Who? Crowdfund Your Way to Greater Giving
Based in Baltimore, Ashley Gatewood is passionate about the nonprofit sector and membership associations, having spent the bulk of her career in these areas. She loves talking about the CFRE certification and how it can help elevate fundraising professionals’ careers. She believes bringing a higher degree of professionalism and ethical accountability to fundraising will help nonprofits become more sustainable and better serve their missions.
Previously, she was the events and marketing manager at the Fundraising Institute of New Zealand, where she helped bring world-class fundraising programming to the country.
Meghan speaks nationally on topics such as preparing for the job search, resume and cover letter writing, women’s leadership, and salary negotiation. She is a certified resume writer, trained salary negotiation facilitator via the American Association of University Women, and a truly engaged volunteer as a leadership team member on the Franklin & Marshall College Alumni Association board. Her advice has appeared in the Huffington Post College blog, Mashable Business Twitter Chat, Higher Ed Beyond the University, NerdScholar, the Progressive Women’s Leadership podcast, and Good.co. Visit her website for more information about the ways she can help you succeed in your professional endeavors and subscribe to her newsletter. Follow her on Twitter @MeghanGodorov or connect with her on LinkedIn.
Meghan leads the session You Deserve a Raise Today- Getting What You Want in Salary and Raise Negotiations
Trista Harris is a philanthropic futurist and nationally known as a passionate advocate for leaders in the philanthropic and nonprofit sectors. Trista’s work has been covered by the Chronicle of Philanthropy, Forbes, CNN, the New York Times, and numerous social sector blogs. She is also the co-author of the book “How to Become a Nonprofit Rockstar” and the author of “FutureGood”. She is a President of FutureGood, a consultancy focused on helping visionaries build a better future.
Trista leads the session Becoming a Future Focused Fundraiser
As a seasoned professional with 14 years of experience in nonprofit technology consulting and database management, Jessica has had her fair share of experience with nonprofit software. Before joining Bloomerang, she worked as the Database Administrator for David A. Straz, Jr. Center for the Performing Arts, and as a Nonprofit Technology Consultant at JCA, Inc. She’s had experience working with nonprofits both big and small: from hospital foundations to universities, to museums and hunger relief organizations. And if that’s not enough, Jessica was also a Geist Half Marathon Board Member in 2017 to help raise money for Hamilton County and Lawrence Township schools.
At Bloomerang, Jessica is dedicated to serving the technology needs of the nonprofit sector by directing how our nonprofit software can become more intuitive and relationship-focused. In her free time she enjoys volunteering and giving back to her community, spending time with her growing family, and advocating for nonprofits and missions that are near and dear to her heart.
Jessica leads the session Crafting Powerful Donor Engagement Surveys
Randy leads the session Why Nonprofits Should Make Money, Not Just Raise It
Josh leads the sessions Top Social Media Tips, Tactics, and Apps and A Deep Dive into Facebook Frames, Facebook Live, and Facebook Insights
Denise Jacobs is a Speaker + Author + Creativity Evangelist who speaks at web conferences and consults with companies and individuals worldwide. As the Founder + Chief Creativity Evangelist of The Creative Dose, and author of Banish Your Inner Critic, she teaches techniques to make the creative process more fluid, methods for making work environments more conducive to creative productivity, and practices for sparking innovation.
Working in Web Design & Development since 1997, she is an industry veteran and regarded expert on many things web. She is also the author of The CSS Detective Guide and co-author of the Smashing Book #3 1/3 and Interact with Web Standards. Denise is also the Chief Unicorn of Rawk The Web and the Head Instigator of The Creativity (R)Evolution.
Denise leads the NPA session Banish Your Inner Critic.
LORI L. JACOBWITH
Lori L. Jacobwith is a nationally-recognized master storyteller and fundraising culture change expert. She has delivered more than 10,000 coaching and training sessions that have helped nonprofit organizations raise $300 million dollars from individual donors. Lori’s proven strategies & tools teach staff and board members to share their stories powerfully and effectively to cause donors to give more.
Lori holds a BA from the University of Minnesota in speech-communications and Political Science and has additional training from Indiana University’s Fund Raising School. Lori is a longtime member of the Association of Fundraising Professionals Twin Cities Chapter in Minneapolis, MN.
Kristal wrote the article Strategies for a Strong Grant Proposal and leads the session The Needs Assessment: Connecting Your Data and Nonprofit Story
SHERI CHANEY JONES
SIMONE P. JOYAUX
Described as "thoughtful, inspiring, and provocative," Simone said she really liked "provocative." Through four decades of full-time consulting, she specialized in fundraising, governance, management, and strategic planning.
"Philanthropy is my life's work," she said. "I've written 3 books and contributed to multiple others. I present all over the world and teach in the Masters Program in Philanthropy and Development at Saint Mary's University of MN.
Simone led the session called How to Fire Lousy Board Members.
PAUL A. KEEFE
Along with Michael Thorsen, Paul leads the NPA session Harvest Time: 10 Ways to Increase Revenue through Low Hanging Fruit.
Antionette leads the sessions Making your earned media strategy G.R.E.A.T., How to Develop Your Nonprofit's Brand When You Don't Have Any Time, and Fresh IDEAS for Diversifying Your Donor Base.
She’s written four books on fundraising. She’s counseled and coached dozens of nonprofit organizations. She’s been on the faculty of The Fundraising School and the Gestalt International Study Center. She’s thoughtful, unconventional, irreverent and fun.
Andrea leads the sessions The Asking Conversation: Exactly what to say in a major gift solicitation and when to say it, Capital Campaigns 101: The Critical Lessons you MUST to know about a capital campaign before you get started! and and 3 Keys to a Successful Capital Campaign in Today’s Hyper-Busy World.
Ms. King is currently the Digital Marketing and Communications Specialist for the Office of the Vice President of Student Affairs at Howard University. Ms. King has done communications consulting for Microsoft UK and pro bono work for Girls Inc., DC, Bright Beginnings, and Comfort for America’s Uniformed Services. She delivers presentations on cultural competency in communications, which she’s delivered at the 2017 Nonprofit Technology Conference and the National Trust for Historic Preservation.
She leads the session: Cultural Competency: Understanding Context in Communications
jamie k. kitz
Jamie Kitz is known for her consistency and credibility, her focus on customer success, and for using her unique skillset to share with others the power of giving. With a Horticulture and Ag-business Master’s Degree from California Polytechnic State University-San Luis Obispo, Jamie has worked for some of the top seed and vegetable breeding companies in the Industry. Combining her passion for agriculture with her interest in social responsibility, she has recently been inspired to help companies make a positive impact by creating corporate giving and employee engagement programs.
Jamie is honored to serve on the Society of American Florists (SAF) Grower Council and Board of Directors, The PMA Floral Council, actively participates in Congressional Action Days in Washington D.C, and serves on the Seed Your Future Advisory Committee.
She recently has taken on the role of Director of Business Development and Philanthropy for Center for Growing Talent, nonprofit sector for the Produce Marketing Association.
Jamie is a California native, and prioritizes contributing to her communities and enjoying the open spaces where she lives.
She leads the session: Partnering with For-Profit Companies
In his career, Rob has served organizations throughout the country as a program director manager and as an account director for a fundraising agency. He has experience in a variety of nonprofit sectors including faith-based charities, food banking, higher education, animal welfare, conservation, literacy and healthcare.
He received a B.A. in political science from Providence College in Providence, R.I., and holds the Certified Fund Raising Executive professional designation.
Rob leads the session Improving Your Direct Mail Fundraising Results.
Cherian Koshy is a Certified Fund Raising Executive (CFRE), Chartered Advisor in Philanthropy (CAP), & AFP Master Trainer. He is the Chair of the Iowa Commission on Volunteer Service (Volunteer Iowa) and serves on the global board of the Association of Fundraising Professionals. With 20+ years of experience in annual funds, major gifts, planned giving, and capital campaigns, he is one of the most sought-after trainers and speakers in the nonprofit sector. As the head of fundraising for various nonprofits, he's personally raised more than $100M including several seven and eight-figure gifts. He works with hundreds of nonprofits each year and is committed to helping them solve their most intractable problems.
His industry-specific thought leadership has been featured in Advancing Philanthropy, The Chronicle of Philanthropy, the Institute of Fundraising (UK), and dozens of keynote presentations, blogs, webinars, workshops, and podcasts. He can be reached at http://www.cheriankoshy.com.
Currently Samantha is a major gifts officer in Ottawa. Samantha has also worked for the Ottawa Humane Society, The Ottawa Hospital Foundation and the Easter Seals Society.
Samantha has a passion for connecting donors to the needs of the community. Personally Samantha has witnessed the results from the Gryphon Report and feels strongly about sharing this incredible tool with all fundraising professionals.
Sam leads the session on Imposter Syndrome at: https://thenonprofitacademy.com/trainings/impostor-syndrome/
After nearly 20 years in the fundraising trenches, Amy has seen most everything a nonprofit can throw at you. She has experience in the areas of annual campaigns, employee giving, corporate giving, foundation relations, stewardship, major gifts, and capital campaigns as well as how to build and manage a development department. Between her professional positions and consulting work, she has helped to raise and steward more than $53 million dollars.
Amy’s also served on several local nonprofit Boards of Directors, is a Past President of her local AFP Chapter, and sits on the Government Affairs Committee for AFP Global. She currently serves as the Director of Development at the Fort Wayne Children's Zoo. In her bits of free time she enjoys reading, hiking, and spending time with her husband and two children.
Amy leads the session Paddles Up! Moving Your Donors from Bidding to Giving
DIANE H. LEONARD
Diane H. Leonard, GPC, STSI is a Grant Professional Certified (GPC) and Approved Trainer of the Grant Professionals Association. Diane is also a Scrum Trainer, Scrum Master, and Scrum Product Owner by Scrum inc.
Diane began her career as a Program Officer, a full-time staff member of a state-wide grantmaking organization and she continues to serve as a reviewer for a variety of grantmaking organizations. Since 2006, when she formed DH Leonard Consulting, Diane and her team have secured more than $80 million dollars in competitive grant awards for the clients of DH Leonard Consulting & Grant Writing Services. She is an active member of the Grant Professionals Association.
When not working with her team on grant applications for clients, Diane can be found in the 1000 Islands, out for a run, or drinking a strong cup of coffee.
Diane leads the sessions: Tips & Tricks from the Foundation Side of Grant Seeking, Using the Power of Storytelling in Your Grant Applications, Setting Up Your Grant Calendar to Succeed as Part of Your Fundraising Plan, Taking the Stress Out of Federal Grants, and Prioritizing Responding to Change.
Dena Liston is Chief Development Officer for Boys & Girls Club of Collier County. In this role, Dena is responsible for the development, coordination and leadership of fundraising campaigns, special events, capital fundraising, endowment campaigns, marketing & PR, and planned giving.
Dena came to Boys & Girls Club of Collier County with thirteen years of front-line fundraising experience in a broad range of social causes. Currently, Dena is a CFRE Ambassador.
Dena leads the sessions: Everything You Need to Know to Become a CFRE and How to Ask for What You Want: Getting Over the Fear of the Ask
With more than 23 years of experience in the non-profit sector, Chamlee has served in organizations of all sizes and stages of growth. Her nonprofit experience includes twelve years as CEO of Hope Center for Children, where she facilitated a merger of two existing organizations. In addition, Chamlee serves as the Owner & Principal Consultant of Heightened Development, a coaching and consulting firm that focuses on helping leaders manage change in a data informed way while achieving strong buy in from multiple stakeholders. Chamlee is adept in solving complex problems, improving organizational sustainability, and achieving buy in from multiple audiences to achieve a common goal.
Chamlee leads the session Helping Others Embrace Needed Change While Making Sure it Sticks
Jen Love is a storyteller. And not in a poetic sense. In a fumbling, arm-waving, half-sentence-speaking, let's-get-to-the-heart-and-the-feelings sense. Write drunk, edit sober...even if you’re only drunk on emotions. Inhaling an attitude of gratitude and exhaling #donorlove, Jen is a partner at Agents of Good, a collective of donor champions.
Jen leads the session on building a case for support at: https://thenonprofitacademy.com/trainings/donorlove-and-inspiration/
She's also blogged about the only 6 questions you need for your case for support at:
Linda leads the session on corporate philanthropy at: https://thenonprofitacademy.com/trainings/corporate-philanthropy/
Mrs. MacDonald is the Co-Founder and Chief Compliance Officer for Endowment Partners, LLC. As the founder of Endowment Partners LLC, she is committed to the mission of supporting nonprofit organizations on the journey to financial sustainability in order to expand the capacity for service impact. In her role, Becky is responsible for overseeing the ongoing management of the firm, client relationships, investment management.
Becky is committed to her community where she serves on a number of nonprofit boards in Las Vegas. She is an active member of the development and advisory committees and serves as the treasurer for Nevada Women's Philanthropy. She is a passionate advocate of financial literacy and sees education as a key driver to financial sustainability.
Prior to founding Endowment Partners LLC, Mrs. MacDonald had a distinguished wealth management career in several senior leadership roles. Most recently, she served as Senior Vice President for The Private Bank where she was a Wealth Advisor and primary relationship manager for ultra-high net worth families. She worked closely with families to develop their philanthropic legacy and prepare the next generation for significant wealth transfers. Prior to that Becky launched the Wealth Management office for Bank of the West in Las Vegas. As the Las Vegas Market Leader, she built a team of dedicated wealth specialists to serve the needs of the Bank's high net worth clients. Over the last 20 years, Becky has held leadership roles in both rural and metropolitan markets leading large client facing teams and has worked closely with business owners, government entities, nonprofits, and foundations, and has overseen family wealth transitions and next-generation philanthropy planning.
Becky lives in Las Vegas, NV with her husband Mike, two children Mason and Ashten, and their fluffy dog Macaroni.
Becky leads the sessions Looking Past the Annual Fund.
Kimberley has been described as: provocative, bold, inspiring, edgy and a truthteller. Kimberley won’t hold back – she believes when we name a problem, we can tackle that problem – especially when it comes to fundraising. An award-winning fundraiser, Certified Fundraising Executive and AFP International Master Trainer. She works as a coach to help people advance a culture of philanthropy and create transformative results for their organizations. A sought after facilitator, speaker and trainer Kimberley has been in the fundraising trenches since 2001.
As a thought leader in the sector Kimberley has had many articles and blogs published internationally, spoken internationally, was a driving force in the early days of SOFII.org. Kimberley has also served as Editor for Hilborn Canada’s eNEWS, was a member of the Advisory Panel for the Rogare Think Tank at Plymouth University and an executive member of the Planned Giving Council of Simcoe County.
Kimberley leads the session Practical Planned Giving
Tony Martignetti is the evangelist for Planned Giving. He’s been launching successful, scalable Planned Giving programs since 1997. Now he hosts Planned Giving Accelerator. It’s at PlannedGivingAccelerator.com.
He’s an attorney, but he don’t talk like one. He’ll use plain language – and weave in his stand-up comedy – to make Planned Giving accessible and understandable.
Recent webinar attendees have raved, including, “Really like your clarity in explaining,” “Very relevant and I learned a lot,” “I feel more empowered to advocate for Planned Giving,” “Just removed the fear factor,” “Love your energy and enthusiasm,” “Engaging personality,” and “You look nothing like your picture.”
Tony leads the session Start Your Planned Giving in 2021
Raydia Martin is a communications editor for Children Incorporated, a national child-sponsorship organization.
After editing and writing everything from fundraising emails to appeal letters, she decided to start her freelance business, Perfect Appeals, where she specializes in writing effective direct mail appeal letters for nonprofits of all sizes.
Raydia is skilled at creating donor-centered appeals that pull on heartstrings, increase donations, and expand nonprofit impact.
Raydia leads the session Writing Effective Direct Mail Appeals that Compel Donors to Give
Over the past 15 years Melissa Merriam has helped Nonprofits succeed, first in sales and business development, and now, as Senior Director of Consulting and Training with OneCause. She leads a high performing team of 35 Consultants and Managers to provide world class service and support to thousands of clients. Melissa is a creative problem solver and strategist and spends much of her time researching, connecting with customers and coaching her team to be the foremost experts in Nonprofit and event fundraising.
Melissa leads the session Top Strategies for Auction Event Survival.
Chris leads the session Designing Your Donation Processes to Retain More Donors
Dana is a marketing and branding expert with over a decade of experience developing integrated marketing solutions for brands in a wide range of industries, from Snapple and CENTURY 21 to The Home Depot, DIRECTV and MasterCard before she left to launch Deposit a Gift 6 years ago. Since then she has been advising organizations, schools and individuals on the best approach to setting up and marketing their campaigns. She has a Bachelor's degree in communications from U.C.L.A. and has also studied in Israel and Spain. She is fluent in Spanish and loves to travel, exercise and cook. She lives in Manhattan with her husband and two daughters.
Follow Dana and the Deposit a Gift team on Facebook, Twitter and YouTube!
Dana leads the session Crowdfunding 101: How To Run a Successful Campaign, from Prep Through Appreciation!
Peter leads the session Media Relations for Nonprofits: New Approaches for the Digital Era
Jessica Payne is the founder and owner of Mockingbird Analytics, a community and non-profit research and evaluation company, which she comes to with a decade of research and evaluation project management experience in government, community, and academic settings. She is also the co-founder of Mockingbird Incubator a nonprofit that provides incubation services to new and emerging nonprofits.
Prior to founding Mockingbird, Jessica was the Research and Evaluation Manager for CASA of Los Angeles, where she managed large scale data system conversion projects with more than 500+ users, as well as all original research and strategic planning. Previously with Mayor Antonio Villaraigosa’s Office of Gang Reduction and Youth Development (GRYD) and the Los Angeles Homeless Services Authority (LAHSA), Jessica worked with a wide range of constituents, stakeholders, and agencies to create effective program evaluation strategies. Working with the GRYD Office Jessica designed and managed the Summer Night Lights program evaluation for multiple years in addition to participating in the development of the Intervention Crisis Response and Intervention Family Case Management research components. Prior to that Jessica worked on multiple National Institute of Justice and National Institute of Health Studies on the California Juvenile Justice system and Gang Social Identity studies with the USC Center for Research on Crime and Social Control.
She holds a Masters in Urban Planning with an emphasis on Social and Community Development from the University of Southern California’s Price School of Policy, Planning, and Development. She also holds certificates in Trauma-Informed Early Childhood Development and Ethical Leadership.
Jessica leads the session Beyond Surveys: Collecting Data from Marginalized Groups
Anna Peña has over 10 years experience in Office Administration, including HR and Payroll. Inspired by their work, Anna left her position at a well-known home health agency when Chabad at ASU was seeking an office administrator who would take their organization to the next level. As a seasoned office manager, she is now helping other nonprofits systematize their organizations in order reach their maximum level of productivity.
Along with Chana Tiechtel, Anna leads the session Making Your First Hire
Currently this passion is expressed through The Veritus Group, founded in 2005 by Richard and business partner Jeff Schreifels. Their work, of helping non-profit organizations develop highly effective major donor programs, is recognized by scores of leading non-profits and fundraising thought leaders in the United States, Canada and Europe. The combined annual major gift income of the agencies they serve recently totaled in excess of $500 million.
Richard is particularly valued for providing clients with innovative and effective approaches to reverse the loss of major gift revenue which (for many non-profits) can exceed 50% a year for a single organization, equating to millions of dollars lost from good donors every year.
Their blog, Passionate Giving (at www.veritusgroup.com) shares practical and helpful advice on starting and maintaining a successful major gift program, no matter what size organization you have. It has won recognition in recent years for its outstanding contribution to online fundraising resources.
Previously Richard co-founded The Domain Group, a leading direct marketing agency serving major non-profits in the United States, Canada and Europe. From its Seattle base it expanded to offices in Colorado, Atlanta, London and Paris. The agency was sold in 2005.
Richard leads the session Successfully Packaging Program Into Donor Offers with Jeff Schreifels.
Former CNN Associate Producer turned Biz Reinvention Expert, Professional Speaker, and Zoom Strategist, Marquesa Pettway, CSP helps experts and organizations leverage the Zoom platform at the highest level.
Her expertise creates highly engaging, unique virtual events, smart productive meetings, and multiple zoom-based income streams.
As a Zoom Administrator, she holds hundreds of the coveted Zoom VIP Licenses.
She can be found online at www.ZoomLikeABoss.com.
Marquesa leads the session Zoom Like a Boss and Leave the Boring Zoom Meeting Club
MARC A. PITMAN
Marc's expertise and enthusiasm engages audiences around the world and has caught the attention of media organizations as diverse as Al Jazeera, SUCCESS Magazine, and Fox News. Marc’s experience also includes pastoring a Vineyard church, managing a gubernatorial campaign, and teaching internet marketing and fundraising at colleges and universities. On Twitter, he is @marcapitman. He is the husband to his best friend and the father of three amazing kids. And if you drive by him on the road, he’ll be singing 80’s tunes loud enough to embarrass his family! Sign up for his free fundraising tips, the Ask Without Fear! email newsletter, at http://fundraisingcoach.com/subscribe/.
As well as directing NPA, Marc's also created the sessions 10 Ways to Get Your Board Engaged in Fundraising, FaceTwitLink? TwitteredIn? TheLinkedBook?: An introduction to social media for fundraising, and Which Leadership Style is Best for Your Nonprofit Fundraising?.
Robert “Bob” Poole offers nearly 40 years of experience in higher education fund development, with expertise in corporate and foundation relations, planned giving, major gifts, and alumni giving. He is also skilled in the creation of effective marketing and public relations programs.
In his role as a Senior Philanthropic Advisor at Saad&Shaw, Poole applies his expertise to working with colleges and universities, with an emphasis on historically black colleges and universities, and small colleges.
Poole served for 14 years in institutional advancement at Meharry Medical College, most recently in the role of senior vice president. There, he partnered with the board of trustees and president toward successful completion of the historic $125 million Campaign for Meharry, and later he and his team helped secure more than $90 million in private philanthropy.
A native of Winston-Salem, N.C., Poole earned his degree in economics at Fisk University. He has served on a number of volunteer and community boards, including CASE (Council for Advancement and Support of Education), and local American Heart Association, United Way, and Chambers of Commerce boards.
Bob leads the session Small Budget, Big Impact.
Ms. Rapping is passionate about helping people align their giving – time, treasures and talents – with causes and organizations that are making a transformational difference in the world. She has worked extensively in the nonprofit, philanthropic, and community development sectors as the Executive Director of Valley Leadership; the Executive Director of VisionQuest 20/20; and CEO of the Alliance for Arizona Nonprofits, where she oversaw the successful launch of this new statewide organization focused on promoting, supporting and serving Arizona’s nonprofit community. She invested 12 years of her professional career with Hands on Greater Phoenix, (formally Make A Difference), a nonprofit dedicated to mobilizing volunteers and developing and managing innovative community programs. While at Hands on Greater Phoenix, she facilitated the growth of the organization from a very small start up to a $1.2 million organization offering a wide-range of programs and services.
She was named one of the inaugural members The Business Journal’s ‘40 Under 40’ emerging leaders and is a graduate of Valley Leadership Class XX. Alison is also a graduate of the Community Driven Institute. Ms. Rapping received her Masters in Public Administration from the University of Massachusetts-Amherst.
Alison leads the session Organizational Culture: Why it matters and how it translates into money
Sandy Rees is the founder of Get Fully Funded where leaders of small nonprofits can learn how to solve the problem of creating consistent funding. Through proven, donor-based fundraising, Sandy shows people how to fully fund their operating budget so they can make the difference they want to make in the world. She started her career in nonprofit work in 1998 at Knox Area Rescue Ministries, then spent 5 years at Second Harvest Food Bank. During her time at Second Harvest, the organization nearly tripled its budget, based largely on her efforts in fundraising. Sandy is an accomplished presenter and an AFP Master Trainer, and hosts her own multi-day workshop called the Inspired Fundraising Retreat. You can find her fundraising tips each week at www.GetFullyFunded.com/blog or www.GetFullyFundedTV.com. When she’s not raising money, Sandy gardens, quilts, and cares for a menagerie of animals on a small farm in Loudon, TN.
Sandy leads many NPA sessions including Planning a Successful Appeal, 6-Figure Fundraising: How to Start and Run Your First $100,000 Campaign, How to Find the Donors of Your Dreams, and 4 Simple Steps to Raising All the Money You Need.
Julia leads the session on Let’s Get Visual! Basic Graphic Design Principles for the Creatively-Impaired
Allison Rickels, CFRE
Allison Rickels, CFRE is executive director and CEO of the FarmHouse Foundation, serving as the first and only woman CEO of a men's fraternity educational foundation. She began this role in June 2007.
In the Foundation's 50-year history, Allison is only the second person to fill the position on a full-time basis. She has led the efforts to grow the Foundation’s assets from $2 million, when she started on staff, to over $21 million today. Last fiscal year, the FarmHouse Foundation raised over $6.25 million.
FFE, formerly the North-American Interfraternity Conference Foundation, has honored Allison and her staff with 10 NICF Award of Distinctions under her leadership, and she is often a presenter at NICF conferences.
In November 2014, Allison and the Foundation Staff was honored with the “Excellence in Fundraising” Award by the Association of Fundraising Professionals (AFP) Mid-America Chapter at the National Philanthropy Day Celebration. Allison is a member of the AFP MidAmerica Chapter, serving on their board of directors for six years, is a ten-year faculty member of her AFP Chapter’s Fundraising 101 Seminar and each semester presents to students at Rockhurst University, teaching about stewardship and annual giving.
Allison leads the session on Maximizing Your Team's Talents and Strengths for Fundraising Success
Prior to his career in fundraising, Eric taught English, French and American Studies at the secondary and college levels, both in the United States and abroad. Additionally, Eric was co-founder and President of Toast Technologies Inc., a Massachusetts-based information technology company with expertise in network infrastructure consulting.
An avid musician, Rolfson travels regularly with old-time country music bands representing the United States on musical and cultural exchanges, primarily in developing countries. Trips over the past dozen years include tours in Turkmenistan, Uzbekistan, Kyrgyzstan, Algeria, Cuba, Benin, Niger, Mauritania, Israel, Jordan, Poland, Mongolia and Ukraine. In his spare time, Eric runs a family maple syrup operation and maintains trails on his land in rural Maine.
Eric leads the session: Top 10 Lessons Learned from 30 Years on the Campaign Trail
Meaning Legacy planning (passing on non-financial assets, such as values, wisdom and
beliefs). She is the editor in chief of Legacy Arts magazine and has interviewed many top
CEOs, high net worth individuals, spiritual leaders, philosophers, financial professionals,
family experts, celebrities, philanthropists, and innovators in her quest to uncover how to
craft a more meaningful life experience. Her writing has been featured in ThinkAdvisor,
Iris.xyz, and Kiplinger. Laura lives and works in Solana Beach, California, Salt Lake
City, Utah and occasionally from hotels, boats, planes, and apartments around the world.
To read Laura’s recent book, Your Meaning Legacy: How to Cultivate & Pass On
Non-Financial Assets, go to www.yourmeaninglegacy.com
Laura leads the session Legacy Development for Nonprofits.
KATHIE KRAMER RYAN
Kathie leads the session Don’t Wing It! – Major Gift Mistakes Even Smart Fundraisers Make.
Stuart (Stu) Saunders has been the vision behind YLCC since it began in 1992. Growing up he attended summer camp from the age of 6. In fact, he hasn’t missed a summer of camp in over 40 years. For the last 25 years Stu has put his heart and soul into building a world-class summer camp and leadership development program that is now Youth Leadership Camps Canada.
Since 1991 he has also travelled North America and Europe speaking to middle schools, high schools, international schools, colleges, universities and many corporations. He has worked with over 2 million young people worldwide and was recently named among the top 30 leadership facilitators in the world.
He has grown YLCC beyond a summer camp. He took over the Ontario Student Leadership Conference (OSLC) in 1999 and grew it from 600 delegates to more that 2300. He started the only ever national student leadership magazine called “The Canadian Spirit”, launched YLCC Media a division that has created 2 powerful documentaries and also started the Canadian Youth Speakers Bureau (CYSB). Each year YLCC works with close to 200,000 youth across Canada and around the world.
As one of Canada’s most sought-after educational leadership consultants and speakers, Stu is a mentor to our staff and campers, and proud father of three amazing children.
Stu leads the session Hiring and Retaining the Next Generation.
In 1996, Jeff joined the Domain Group based in Seattle. There, Jeff as Senior Strategist, led a team that executed strategic plans and direct-response marketing for clients such as, Feeding America, Arthritis Foundation, American Cancer Society and the Salvation Army; among many others. Jeff and his team helped raise over $200 million for their clients over 12 years.
In 2009, Jeff joined Richard Perry, one of the former owners of Domain Group, to become Senior Partner of Veritus Group. Veritus Group is a major gift consulting agency that has taken the discipline of direct-response and applied it to major gifts. This is a unique approach to major gift fundraising. Veritus helps non-profits all over the United States and the U.K. by helping create, develop and manage mid and major gift programs. As senior partner, Jeff is responsible for client strategy, sales and marketing.
Jeff is also the co-author (with Richard Perry) of a popular fundraising blog focused on major gifts called “Passionate Giving.” They also recently co-authored a book called It’s Not JUST About the Money.
Jeff is the proud father of two adult children who are the joy of his life. Jeff is passionate about life, spirituality, philanthropy, relationships, and the city of Philadelphia!
Jeff leads the session leads the session Successfully Packaging Program Into Donor Offers with Richard Perry.
Steven leads the session How to Raise Money and Retain Your Donors with Your Nonprofit's Newsletter and How To Create A Fundraising “Offer”.
Simon Scriver is a professional fundraising consultant, coach, trainer, practitioner, keynote speaker, podcast host and co-founder of the virtual conference Fundraising Everywhere.
Simon has won Fundraising Ireland's 'Small Budget, Big Impact' and ‘Supplier Of The Year’ Awards, Eircom’s Start-up Award, and was a 2019 finalist of Charities Institute Ireland’s Communications Agency of the Year. He is a TEDx speaker and has previously won the Toastmasters UK & Ireland International Speech Contest. He also sits on the Advisory Panel of Rogare, the international fundraising think tank, and is a member of the AFP.
Simon also offers consultancy to some of the biggest and smallest charities in Ireland and abroad. He offers advice and training to non-profits to make their fundraising more cost-effective, speaking regularly at international conferences. He holds a Diploma in Fundraising and a Certificate in Fundraising.
Simon leads the session Small Budget, Big Impact
Isaac leads the session: Accounting for Fundraisers.
Jessica Sharp is passionate about empowering underserved and minority communities, diverse representation, and brain education. Jessica is the Founder and Chief Educator of Sharp Brain Consulting which works with youth and adults and organizations who serve them. Additionally, she is a Capacity Building Specialist for the SC Campaign to Prevent Teen Pregnancy. She has prior work experience at Meals on Wheels, Greenville Health System and the YMCA of Greenville.
Jessica is dedicated to advancing the rights of our community’s underserved people. After earning a marketing degree from the University of South Carolina, she pursued her passion through Teach for America—an organization that places recent graduates in classrooms in underserved communities. She also has a Master of Public Affairs degree from the University of Missouri.
Jessica is currently a student at William James College where she is obtaining a Doctorate in Leadership Psychology. In her free time, Jessica enjoys reading, listening to podcasts and spending time with friends and family. Jessica is active on Instagram and Twitter at @sharpjes
Jessica leads the session: What Nonprofits Needs to Know about the Brain and Managing Stress and Uncertainty during the COVID-19 Pandemic
Steven got his start in the nonprofit sector producing fundraising videos and other digital content for organizations like Butler University, the Archdiocese of Indianapolis, the Domestic Violence Network, the Adoption Support Center, the American Heart Association and CICOA. In 2015, he co-founded Launch Cause, a registered 501(c)(3) not-for-profit organization dedicated to helping emerging nonprofit organizations enhance the impact of their work through collaborative office space, shared services, educational programming and networking with other nonprofit professionals. As a HubSpot Certified inbound marketer, Steven is a contributor to NTEN, Nonprofit Hub, Ragan, Social Media Today, Search Engine Journal, The Build Network, Technorati, Content Marketing Institute, Conductor and Business2Community. He is a frequent conference speaker and webinar presenter.
Steven leads the session An Introduction to Donor Data Segmentation
mel & pearl shaw
Mel Shaw and Pearl Shaw are a husband-and-wife team with over 50 years of combined experience serving diverse organizations across the country. In 2004, they created Saad&Shaw, bringing together Shaw & Company, founded by Melvin Shaw (1995) and Phrased Write, founded by Pearl Shaw (2001). They draw on Mel Shaw’s extensive experience working with nonprofits, colleges, universities, grassroots organizations, celebrities, corporate leaders, and members of the media in all our work. His tried and tested techniques form the backbone of the Saad&Shaw approach to fundraising, community engagement, and successful business operations. These are leveraged by Pearl Shaw’s writing and analytic skills, allowing us to provide our clients with more than concepts, more than talk. They document all of our suggestions so clients can reference them for future use.
Their offices were first located in Oakland California, and in 2010 were relocated to Memphis, Tennessee. They continuously refine our services so that they can best meet the needs of new and returning clients. Their experience has allowed them to develop a professional specialization that focuses on helping nonprofits build their fundraising capacity and infrastructure while preparing for and conducting campaigns that represent a significant increase from prior campaigns, if any.
They lead the session Major Gifts: Within Reach But Outside Your Comfort Zone
Cara learned early in her career, from her Baby Boomer and GenX mentors, what “professionalism” meant to them, and absorbed critical information about management expectations during her first 12 years in the business world. She then went on to earn her Master’s in Business Administration (MBA) from the top-ranked University of Louisville Entrepreneurship program, lived overseas teaching German executives about business practices in the U.S., and then started her consulting firm, Crescendo Strategies, in 2012.
Today, she’s a highly-sought-after national speaker having conducted more than 100 engagements in 2016. Workforce Magazine in Chicago named Cara a “Game Changer” for her innovative approach to solving generational issues in the workplace and Recruiter.com listed her in their 2016 “Top 10 Company Culture Experts to Watch,” list. She is also the co-author of the book, What’s Next in HR.
Jeff Stanger has served CFRE International in several roles since 2012. He is currently the Education Resources Director. Stanger served on the faculty of The Fund Raising School at the Lilly Family School of Philanthropy at Indiana University from 2009-2019. He is a frequent speaker and workshop facilitator on a variety of fundraising topics including social media, annual campaigns, marketing, crisis communications, and grant writing. He is also an author and has contributed chapters to Achieving Excellence in Fundraising Volumes III and IV.
Prior to joining CFRE International, Stanger served as Development Director for The Salvation Army of Indiana for six years.
Jeff leads the sessions When "It" Hits the Fan: Your Role in Crisis Communications.
As a writer and teacher by trade, Kristin Steele partners with nonprofits to increase their impact and fundraising by strategically improving how they tell their story at events. Kristin helped start the consulting firm Swaim Strategies in 2004 and co-authored the book “Planning a Successful Major Donor Event.” As a passionate nonprofit advocate, she speaks nationally to help organizations generate change in their communities through their events.
In 2015 A.J. created Queen Bee Fundraising which focuses on the art of nonprofit special event management. A.J. teaches volunteers and nonprofit professionals the strategies for producing successful fundraising events along with guidance on how to successfully lead volunteer committees to achieve their goals. Her workbook series, Successful Nonprofit Events, will be published by the Charity Channel Press in 2017. A.J. Steinberg leads webinars, workshops and appears at speaking engagements that teach the art of committee-based nonprofit special event management.
A.J. leads the session Special Events 101
Maeve leads the session The Neglected Middle Child -- The Key to Inspiring & Engaging Your Mid-Level Donors.
Kent helps nonprofit organizations get the resources they need: money and people. He is a published author, popular speaker and successful fundraising consultant whose purpose in life is to Equip, Inspire and Encourage. Stroman’s book, Asking About Asking, is dramatically transforming the fundraising results of countless charities. His 10 Step Staircase provides a proven method used to engage staff and volunteers in Conversational Fundraising™. Kent’s expertise in fundraising, board governance, strategic planning and leadership development comes from 36 years of serving numerous philanthropic organizations. He is a BoardSource-trained governance consultant, Sarkeys Foundation-approved retreat facilitator, and has earned AFP’s Master Teacher designation. Kent has earned numerous awards and is a frequent speaker and presenter to regional and national audiences. http://www.stromanconsulting.com/
Kent leads the session Leverage Your Campaign with Conversational Fundraising™ with Kent Stroman.
Samantha Swaim has more than 20 years of event planning and fundraising expertise. She founded Swaim Strategies, a fundraising event consultancy, in 2004, working internationally with nonprofit organizations to produce impactful events that move missions forward. Samantha is the co-author of “Planning a Successful Major Donor Event” and the founder of the annual Elevate fundraising event conference. She travels internationally to teach nonprofit professionals the tools they need to elevate their impact through events.
As DonorSearch’s Executive Vice President, Sarah oversees the company’s Client Success, Production and Implementation, and Marketing functions. Sarah enjoys collaborating with clients and partners on strategic solutions and innovative product enhancements. Sarah has worked in the nonprofit space for her entire career, starting as a prospect researcher before she even finished college, and has been with DonorSearch since its founding in 2007. She continues to work with nonprofit organizations of every type and size, helping them find the best tools and strategies for their success and delivering outstanding training and support.
Sarah leads the session Prospect Research for the Small Shop
Chana Tiechtel co-founded the Chabad Jewish student center at ASU 15 years ago. She spends 80% of her time doing what only she can do. Her skill set lies in training new hires to work independently. She consults non profits on identifying what their needs are so that they can hire and train new team members effectively.
Along with Anna Peña, she leads the NPA session Making Your First Hire.
Along with Paul Keefe, Michael leads the NPA session Harvest Time: 10 Ways to Increase Revenue through Low Hanging Fruit.
Throughout her eighteen years of nonprofit management experience she has brought creativity, energy and analytical skills to those organizations she has had the opportunity to serve. Erin’s professional experience includes Chief Development Officer of a national sorority, Director of Development within a regional healthcare system, and Vice President of Analytics for a fundraising consulting firm. She has played almost every internal role and approaches her client work with not only a broad best practice view, but from the viewpoint of having been in the “chair.”
Erin received a bachelor’s degree from Marquette University in 1998 and a Masters Degree in Higher Education Administration from the College of William and Mary in 2001.
Dr. Theo helps his clients use their brains more efficiently for the pursuit of their goals. He provides training to individuals, groups, and organizations, nationally and internationally. He has one of the most difficult to pronounce last names in the industry, surpassed only by Mihaly Csikszentimhalyi, author of Flow.
Theo leads the session The 7 Habits of Highly Ineffective People and How to Beat Them
Andrea Vahl is a Social Media Speaker and Consultant who is passionate about helping organizations understand and leverage the power of social media to actually grow their business. Andrea is the co-author of Facebook Marketing All-in-One for Dummies and her newest book is Facebook Ads Made Simple.
She has appeared on top lists on Entrepreneur.com, Inc.com, and other influential sites. She is the founder of Facebook Advertising Secrets an online learning program with over 700 students. Andrea Vahl’s proven ability to make social media marketing easy to understand and implement has directly impacted the bottom line of thousands of companies through her training and one-on-one consulting. She is also a stand up comedienne.
Learn more about Andrea’s books, courses, and resources, on her website, www.AndreaVahl.com.
Andrea leads the session called Facebook Advertising Secrets for Nonprofits.
Katrina is a member of the Virginia Council of CEOs and is a fundraising volunteer for Special Olympics, Relay For Life, and the ARC, for which she also lobbies. She graduated from Virginia Tech with degrees in communications (BA) and biology (BS).
Katrina leads the session The Social Science Behind Donor Recognition
FRANK VELÁSQUEZ JR
Frank leads the session called Engaging Granters through Storytelling and Statistics.
Kelly Velasquez-Hague brings over 20 years of fundraising, nonprofit management, and marketing experience to her role as the VP of Content Marketing for OneCause. Prior to starting her career in nonprofit fundraising technology, Kelly worked in the nonprofit sector as a Development Director and Event Coordinator. She's an active speaker and thought leader, sharing insights on donor trends and fundraising best practices at nonprofit industry conferences and webinars. Kelly is passionate about empowering great missions and helping nonprofits reach new donors and raise more funds for their causes.
Kelly leads the session called Top Strategies for Auction Event Survival.
Abbie von schlegell
Abbie J. von Schlegell, CFRE, FAFP has been in development for over 40 years. Before starting her own consulting firm in 2007, she served as a consultant with several national firms including Marts & Lundy and Brakeley Briscoe. She held key senior development positions at Stanford University and The University of Chicago.
Areas of expertise and extensive experience includes major gifts, women’s philanthropy and governance, which encompasses board development, leadership and training. She speaks, consults and teaches workshops on these subjects.
Currently, Abbie is a Certified Governance Trainer for BoardSource, in Washington, D.C. In 1990, Abbie was the recipient of the President’s Award from the NSFRE of Chicago and in 2018 was named a Distinguished Fellow by Association of Fundraising Professionals. She is the editor of Women as Donors, Women as Philanthropists, published in 1993 by Jossey-Bass.
Abbie leads the session called Get Your Board Engaged NOW!
Erica Waasdorp started A Direct Solution in December of 2003 with more than twenty years of experience in direct marketing, from both sides of the desk, on the client side and the agency side. She has since worked with numerous non-profit clients on and off-Cape. She has helped several organizations with their annual fund campaigns, monthly giving, grant writing, events and public relations. Erica contributes to various industry publications, both in the US and abroad, and she has spoken at numerous nonprofit conferences, ranging from fundamentals of fundraising, to international fundraising, to monthly giving. She is also the US Ambassador for the International Fundraising Congress (IFC) (www.resource-alliance.org) Erica is the author of Monthly Giving. The Sleeping Giant. She can be reached @ericawaasdorp.
Erica leads the session called How to Turn Small Donors into Monthly Donors to Generate Ongoing Revenue for your Nonprofit.
Susan Walterhouse was an educator for 20 years both in public, private and charter environments before moving into the non-profit sector. She and her husband, Roger, have worked together for many years in pastoral ministry and outreach before both landing at Feed the Hungry, Inc. (https://feedthehungry.org/) They have two grown daughters that also work in Non-profits/Fundraising and just added their first son-in-law to the mix in August of 2018. After learning about the Challenge and Invitation Matrix, Susan says her family dynamics were revolutionized as they began to implement strategies into their conversations and interactions. Coming from a place of understanding, rather than frustration, the whole family learned to embrace differences, "speak the language" of other family members, and then respond in a healthy manner. She has since taken those principles and applied them to classrooms, work-environments, and donor relationships with tremendous success.
Susan leads the session called Creating an Atmosphere for 'Yes'.
Andrea Waltz is the co-founder of Courage Crafters, Inc. and co-author of the best-selling book, Go for No! Yes is the Destination, No is How You Get There.Through speaking and an online training and coaching course, Andrea teaches sellers in virtually every business and industry how to think and feel differently about failure, rejection and the word, no. Today, "Go for No" has become a well known methodology in the world of selling and is widely recognized as the singular best program of its kind. The book, Go for No! Reached #1 on Amazon’s “Selling” list in 2010 and has remained in the top 50 of ‘Sales’ books for the last 9 years.
Andrea leads the session on dealing with rejection called Go For No For Fundraising Success.
Charles C. weathers, Sr.
As the founder of The Weathers Group, a management consulting firm specializing in organization behavior and development, Charles is a nationally recognized speaker, writer and consultant. He is known for his ability to help groups navigate difficult conversations and he captivates audiences with contagious energy, insight and humor.
Weathers is a veteran of the U.S. Air Force, a Forbes Coaches Council member, an American Leadership Forum Senior Fellow, a Riley Diversity Fellow (Furman University), a member of the Institute of Management Consultants, and a member of the National Speakers Association.
In his mission to positively impact lives, Weathers has made headlines by lending his voice to disruptive companies in the nonprofit, government and private sectors. Charles has logged more than 16,000 facilitation hours over the last 16 years developing solutions for clients ranging from grassroots community organizations to billion-dollar enterprises. His work has touched the lives of leading executives at TD Bank, BASF Corporation, Goodwill Industries International, the U.S. Environmental Protection Agency and countless foundations and organizations across the globe.
Charles enjoys volunteering and is an active board member with numerous organizations. A trusted advisor and coach, he and his family reside in Columbia, South Carolina. You can follow Charles on social media channels at @CharlesWeathers and learn more by visiting www.charlescweathers.com.
Charles leads the session The Strategic Advantage
As the “Idea Whisperer,” Tamsen helps people find, build, and tell the stories of their ideas using their Red Thread®, the universal (but unique!) tie between how we see the world and what we do in it.
Tamsen’s own Red Thread weaves through her 20 years as a brand and message strategist, though she says she learned the most about inspiring change as a Weight Watchers leader.
As a TEDx Executive Producer, Tamsen coached experts, iconoclasts, and pioneers from around the world to build their Red Threads into Ideas Worth Spreading—and more than 9 million YouTube views.
Today, she’s a globe-hopping keynote speaker on storytelling, branding, change management, and idea development, and a go-to consultant for enterprise companies like Verizon, Johnson & Johnson, and State Street Bank who want to their big ideas to have an even bigger impact.
Tamsen lives in Boston with her other half/chief ballroom dancing partner, and two amazing boys with big ideas all their own.
Tamsen leads the session How to Craft the Conversations that Build your Case with Donors (even on Zoom!)
Jay is the founder and CEO of Firespring—a company that provides beautiful websites and essential tools to nonprofit organizations. Firespring helps nonprofits raise money, manage donors, organize volunteers and conduct events while presenting a powerful and professional online presence. Firespring is proud to be the first B-Corporation in Nebraska and is on a quest to transform the business landscape by encouraging all companies to leverage their people and profit as a force for good.
Jay leads the session How to Avoid Fundraising's Quiet Killer: Donor Attrition
Odeidra Williams is a marketing expert, economist, and business development strategist with WeOurs Consulting and Good Data, LLC. For over ten years, Odeidra and her team of consultants have created and implemented successful marketing, organizational, and financial-wellness plans for nonprofit organizations, small to mid-sized businesses, elected officials, and social advocacy agencies.
Ms. Williams is also a trained speaker/workshop facilitator, certified grant writer, engaging copywriter, and advanced level ghostwriter for numerous business and personal development books. She has as a bachelor's degree in business administration and advanced degrees in economics and city and regional planning.
Odeidra enjoys helping organizations grow by developing tailored and actionable plans to ensure their success.
Odeidra leads the session Writing Effective Direct Mail Appeals That Compel Donors to Give
Tycely holds an Executive Masters in Leadership from The McDonough School of Business at Georgetown University. A cum laude graduate of Wake Forest University, Tycely possesses a Bachelor of Arts degree in Communications with distinguished departmental honors and a minor in Journalism. In addition, she has earned a Certificate in Nonprofit Management from Duke University and a Certificate in Professional Fundraising from Boston University. Tycely is a Certified Fund Raising Executive and Immediate Past President of the Association of Fundraising Professionals Washington Metro Chapter.
Tycely leads the An Introduction to Creating Sustainable Systems for Your Nonprofit session.
Recognized as one of America's Top 20 Fundraising Experts. Tammy is an inspiring international speaker on the topic of transformational philanthropy and an AFP Certified Master Trainer.
Over the past 20 years, she has trained, coached and led nonprofit teams to raise more than a half-billion dollars including a single gift of $27.1 million. Tammy moved to Detroit in 2008 determined to successfully raise money in the most challenging economy in the U.S., and has turned those experiences into strategies, tools, and processes for skyrocketing fundraising results in any economy.
When not speaking at conferences or fundraising, she's training her online membership community of Fundraising Transformers, or leading microlearnings, classes, masterclasses, training intensives, and private workshops and retreats.
Tammy leads the session Your Guide to Storytouring: A Powerful Way to Attract & Retain Supporters
Armando Zumaya has been in fundraising for 34 years in a variety of roles that have given him a unique perspective on all aspects of development offices, fundraising culture and Latinx in the US nonprofit world. He founded Somos El Poder because of his experiences of his long career in development, his success in teaching fundraising and a deep pride in his Chicano heritage.
He is a noted expert on Latinx Major Giving and all aspects of fundraising with the Latinx community. He lectures and writes about the Latinx experience in the nonprofit world. His work includes direct experience raising five-, six- and seven-figure gifts from Latinx in the US.
He has spent the bulk of his fundraising career as a Major Gift, Leadership Gifts, and Annual Fund Officer on two $1 billion+ campaigns at Cornell University and the University of California, Berkeley. He began his career in 1985 as a canvasser for SANE/FREEZE in Los Angeles and Ithaca, NY where he led door-to-door canvassers in the field for 5 years. He has served in the Vice President of Development, Director of Major Gifts and Chief Development Officer, Annual Fund and Leadership Gift roles.
Armando is a popular speaker and noted author, including being featured in the Stanford Social Innovation Review, the Chronicle of Philanthropy, APRA Connections, the Grassroots Fundraising Journal, and other publications.
He lives in Northern California and is a proud alumnus of the University of California, Riverside and Theodore Roosevelt High School in Boyle Heights, East Los Angeles.
Armando leads the session Cold Calling and Prospecting.