Here’s a summary of recent articles and blogs related to fundraising and nonprofit organizations. As always, please forward this to others who might benefit from the information. Thanks again for reading!
FUNDRAISING
- Knock Your Third Party Fundraiser Out of the Park Alongside the rides, walks and runs this time of year, many organizations are utilizing Third Party or Independent Fundraising Events (IFE) to raise money for specific campaigns. by Reed Stockman
- Retention Is The New Acquisition Lots of folks pay lip service to the importance of donor ‘retention’. Far fewer know much about it, let alone do much of anything about it. by Roger Craver
- I can’t thank you enough! How can you say thank you to donors, over and over again, without it feeling old and stale? by Mary Cahalane
- How educating your donors can put you in a financial death-spiral Many organizations believe they should use their fundraising program to educate donors to tell them things they don't know, but we've decided they ought to know. by Jeff Brooks
MARKETING / SOCIAL MEDIA
- 6 reasons to give people to sign up for your email list If you visit the websites of most nonprofits, you will find a critical piece missing in their list: the building strategy. They haven’t the answered “What’s in it for me?”by John Haydon
- 5 Reasons Why Facebook Marketing Seems So Impossible It seems that most brands and nonprofits are still trying to get their head around what works on Facebook -- what content works best, what time to publish updates and... by Nancy Schwartz
- Find Out When Your Nonprofit Should Tweet By utilizing a few simple (and free!) tools, you can ensure every tweet gets maximum exposure to the followers you care about. by Steven Shattuck
- 3 ways to stand out to your donors This post from HubSpot features just some of the ways that charity:water puts their donors at the center of their success stories. by Katya Andresen
- 8 Tips for Writing a Better Story “A writer’s work is never done,” I say jokingly. But if you write for a nonprofit like me, you know that this statement isn’t so much a joke as it is a reality! by Kivi Leroux Miller
LEADERSHIP
- Why Can’t We Get Over Overhead? The program/overhead distinction, though denigrated for years by the most articulate and determined nonprofit professionals, simply refuses to die. Somehow, the general public doesn’t want to let go of it. by William Schambra
- 10 key themes in charity mergers Ten key themes kept emerging in recent interviews of chief executives involved in recent mergers. by Richard Gutch
- 4 Reasons Why You Need a Board Recruitment Process Advice and tips on board recruitment, including understanding how to “recruit and attract board members that bring substance to the table.” by Lori Halley
- Unlocking the Mystery of Volunteer Retention How Girl Scouts of Northern California is using advanced predictive analytics to inform its volunteer management practices. by PeiYao Chen, Shawna Murphy, David Schwartz & Heather Vilhauer
- The New Normal: Shifting Organizational Resources to Thrive and Survive in a Rapidly Changing World. As technology and human communication become more and more intertwined, relevance in this rapidly changing world requires organizations to become adept at adapting. by Ian Rhett
NONPROFIT NEWS
- National Philanthropic Trust comments on 2013 giving USA report on philanthropy The 58th annual report—considered the country’s most comprehensive—revealed Americans donated an estimated $316.23 billion to charitable causes in 2012, a 3.5 percent increase from 2011. by News on the Net
- One Size, One Regulation, One Ratio Does Not Fit All in the Nonprofit Sector The Tampa Bay Times investigative article about “America’s Worst Charities” has caused a huge commotion that some fear will hurt the sector. by Dr. Heather Carpenter
- Protect Charitable Deductions for Stronger Communities Congress is threatening to eliminate the charitable deduction as we know it -- at the expense of millions of people in need. AFP Blog: Recent News of Note: The NonProfit Times by Reed Stockman
- The secret for nonprofits recovering from a recession – Giving USA Nonprofits that kept asking for money during the 2007 – 2009 recession and even made investments in fundraising, have recovered from the recession faster and are even seeing record giving levels. by Marc A. Pitman
