A capital campaign can be transformation for a nonprofit. But it can also be a complete disaster. In this session, capital campaign expert Eric Rolfson shares the top 10 lessons he's learned from over 30 years of experience.
- Why campaigns can't be about raising money
- Why your board is critical to your campaign success
- How fundraising "science" can significantly help you
You'll love this session whether you're thinking of starting a capital campaign or debriefing your recent campaign experience!
Additional Materials for 10 Lessons Learned on the Campaign Trail
Download the audio: 10 Lessons Learned in 30 Years on the Campaign Trail (MP3)
Download the slides: 10 Lessons Learned in 30 Years on the Campaign Trail (PDF)