Online Vault

Welcome to The Nonprofit Academy's Online Vault!

There is so much great information in here! Since this is an Academy, we've tried organizing the resources by "majors" and courses. We hope this makes it easier to get through all the great resources here!

Annual Fund Trainings - The Nonprofit Academy Online VaultBoard of Trustees Trainings  - The Nonprofit Academy Online Vault
Fundraising Letters Training - The Nonprofit Academy Online VaultGetting Started Trainings - The Nonprofit Academy Online Vault
Grants Trainings - The Nonprofit Academy Online VaultNonprofit Infrastructure Trainings - The Nonprofit Academy Online Vault
Internet Social Media Fundraising Trainings - The Nonprofit Academy Online VaultNonprofit Leadership Management - The Nonprofit Academy Online Vault
Major Gifts - The Nonprofit Academy Online VaultMarketing Communications - The Nonprofit Academy Online Vault
Stewardship Training - The Nonprofit Academy Online VaultSpecial Events Trainings - The Nonprofit Academy Online Vault

The Nonprofit Academy - Annual Fund

December 6, 2016 Raising More Money from Your Local Business Community with Linda Lysakowski

Does your nonprofit need help raising money through corporate philanthropy? Based on research for a new book, this session discusses the challenges facing corporations today and how nonprofits can develop win-win situations to encourage corporate philanthropy. We discuss how to approach corporate leaders, how to motivate them to become involved in your organization, and how to develop a corporate appeal.

Watch or Listen to Raising More Money from Your Local Business Community

Learn more about the training, watch the recording, or download the audio and slides at: Raising More Money from Your Local Business Community with Linda Lysakowski


October 11, 2016 The Neglected Middle Child -- The Key to Inspiring & Engaging Your Mid-Level Donors with Maeve Strathy

Sure, we often talk about "mid-level donors," but do we ever change our programs to respond to them? Or, like many a middle child, are we simply taking them for granted? Maeve Strathy challenges our assumptions and shows us how to keep and grow this important donor group!

Watch or Listen to The Neglected Middle Child -- The Key to Inspiring & Engaging Your Mid-Level Donors

Learn more about the training, watch the recording, or download the audio and slides at: The Neglected Middle Child -- The Key to Inspiring & Engaging Your Mid-Level Donors with Maeve Strathy


Rapid Growth Fundraising with Joe Garecht

This Rapid Growth Fundraising system is the exact system Fundraising Authority founder Joe Garecht has used to help nonprofits around the world raise more money. He shows you the step-by-step plans in this training!

Watch or Listen to Rapid Growth Fundraising

Learn more about the webinar or watch the whole recording and download the audio and slides here: Rapid Growth Fundraising with Joe Garecht


Turning Your Annual Appeal into an Annual Campaign with Beth Brodvosky

The annual fund is named for money to be used during the year, not because it is a single year-end giving program. The tax write-off and the generous feelings surrounding the winter holidays make the end of the year a great time to ask, but there is no reason that should be the only time. Fundraising, even asking for annual gifts, should take place throughout the year.

This program will help you re-imagine your annual giving program as a year-round conversation with your donors. Expanding communications to include ongoing stewardship in a variety of media creates space for multiple asks to be well received. We’ll explore how to create a theme to share your story throughout the year with current and prospective donors.

You'll learn about:

  • Creating a donor-centric message
  • Planning a schedule of integrated communications
  • Strategies for managing the extra work

Watch or Listen to Turning Your Annual Appeal into an Annual Campaign

Watch the recorded webinar or download the audio and slides here: Replay Available Here


Growing Your Donor List Webinar with Kirsten Bullock, CFRE, MBA

Watch or Listen to Growing Your Donor List

You can learn more about this training or watch the webinar and download the mp3 & slides here: Growing Your Donor List Webinar with Kirsten Bullock


NEW How to Turn Small Donors into Monthly Donors to Generate Ongoing Revenue for your Nonprofit with Erica Waasdorp

Unlock the power of monthly giving to help "small" donors become significant investors in your cause and a reliable revenue stream for your nonprofit. Erica Waasdorp literally wrote the book on monthly giving, and shows you how in this fundraising training.

Watch or Listen to How to Turn Small Donors into Monthly Donors to Generate Ongoing Revenue for your Nonprofit

See what you'll learn, watch the webinar, or download the audio and slides here: How to Turn Small Donors into Monthly Donors to Generate Ongoing Revenue for your Nonprofit with Erica Waasdorp


Annual Fund Tools and Templates

Click here for a growing list of templates and resources to help your annual fund.


The Nonprofit Academy - Board of Trustees

NEW Make This Year Your Nonprofit’s Best Year for Fundraising with Marc A. Pitman

Want to learn how to make this year an amazing fundraising year for your nonprofit? In less than an hour, Fundraising Coach and NPA Executive Director reviews the basics of fundraising and shows you what to focus on. A perfect overview for board members, this highly rated talk was also enjoyed by nonprofit employees. You'll learn the tactics to move forward and get the inspiration to help you put them in place!

Watch Make This Year Your Nonprofit’s Best Year for Fundraising

To watch the recording of this live session, go to: Make This Year Your Nonprofit’s Best Year for Fundraising


NEW Firing Lousy Board Members with Simone Joyaux

Do you wish your board members would actually do what you expect them to do? Internationally acclaimed board expert Simone Joyaux is here to help. In this thought provoking training, Simone will show you how to fire your bad board members. And how to know when your board members are bad simply because you haven’t been helping them. She’ll even give you tips on changing your own practices so board members know what is expected of them.

Watch or Listen to Firing Lousy Board Members

Watch the training, read the transcript, and download the audio, slides, and a special handout here:
Firing Lousy Board Members with Simone Joyaux


Involving Your Board With Portfolio Management with Jennifer Scott

Is your board hesitant to get involved in fundraising? Would you like to know how to better engage your board in stewardship of your donors? Would you like to hear a candid assessment of what works – and what doesn’t – from a seasoned professional? In this webinar with Jennifer Scott CFRE, Development Director of Cabbage Patch Settlement House in Louisville, KY, you’ll learn:

  • What ‘portfolio management’ looks like
  • How to keep board members engaged over the long-term
  • How staff can (and should) keep board members informed
  • A candid assessment of pros and cons of this system

Watch or Listen to Involving Your Board With Portfolio Management

Watch the training, and download the audio, slides, and board member fundraising plan here:
Replay Available Here


Engaging Your Board In Fundraising with Kirsten Bullock

If yours is like most boards, you may as well ask your board members to fly to the moon as to ask them to help raise money! But it doesn't have to be that way. In this training, Kirsten shows you have to get your board actively engaged in your fundraising!

Watch or Listen to Engaging Your Board in Fundraising

Learn more about the session, watch the training, and download the audio, slides, and board member fundraising plan here:
Engaging Your Board In Fundraising


Fire Up Your Board: Turn Their Passion into Action with Gail Perry

Wish you could create a fired-up, engaged board excited about possibilities for your organization and eager to play a part in making it happen? Consultant and author Gail Perry, CFRE will share her internationally popular Fired Up system of seven steps to ignite your board’s passion for fundraising. Learn how to change your board’s mindset about fundraising, overcome their fears, and put everyone to work where you need them. Gail will show you how to make the fundraising process less intimidating and how to empower your board to be in action making friends. You’ll learn new ways to engage your board and get the most out of your board members. Gail Perry, MBA, CFRE, and Author, Fired-Up Fundraising is the best-selling author of Fired-Up Fundraising: Turn Board Passion into Action (Wiley). Her Fired-Up Fundraising approach, developed over the past 22 years as a nonprofit philanthropy expert, has helped organizations raise hundreds of millions in gifts and support.

Listen to Fire Up Your Board

Listen to the entire interview here: Replay Available Here


10 Ways to Get Your Board Engaged in Fundraising with Marc A. Pitman

Recent studies show that 75% of nonprofit leaders don’t think their boards are sufficiently engaged in fundraising. The good news is that we can change that! In this session, Fundraising Coach Marc A. Pitman will share 10 simple engagement steps that board members can do to help your fundraising.

Watch or Listen to 10 Ways to Get Your Board Engaged in Fundraising

Learn more about the webinar, watch the training, or download the audio or slides, here: 10 Ways to Get Your Board Engaged in Fundraising with Marc A. Pitman


Engaging Board, Staff, and Volunteers through Celebration by Kirsten Bullock

Celebration is one of the most amazing ways to include all of your nonprofit fans and supporters! In this training, Kirsten Bullock tells you how!

Watch or Listen to Engaging Board, Staff, and Volunteers through Celebration

Watch the training here: Engaging Board, Staff, and Volunteers through Celebration


Board of Trustees Tools and Templates

Here are a growing collection of tools and audits you can use right now to help with your board.


The Nonprofit Academy - Fundraising Letters

NEW How to Raise Money and Retain Your Donors with Your Nonprofit's Newsletter with Steven Screen

Nonprofit newsletters seem to be a constant topic of conversation. Do we keep them? Should we cut them? Does anyone really care about them? In this session, Steven Screen shows exactly how to craft your newsletters so that donors love them and give more! You'll never wonder if they're worth it again.

Watch or Listen to How to Raise Money and Retain Your Donors with Your Nonprofit's Newsletter

Watch the training or download the audio and slides at: How to Raise Money and Retain Your Donors with Your Nonprofit's Newsletter with Steven Screen

Improving Your Direct Mail Fundraising Results with Rob Koenig

Is your direct mail program growing in donors and revenue? Are budget cuts impacting growth? This webinar with Rob Koenig of LTV Strategies, will give you the tools you need to grow your program, gain the backing of key people, and defend the investment in the program.

Watch or Listen to Improving Your Direct Mail Fundrdaising Results

Learn more about the session, watch the replay, or download the materials here: Improving Your Direct Mail Fundraising Results


Planning a Successful Appeal with Sandy Rees

It’s Fundraising Season! From October through December, most nonprofits raise the bulk of their money. But do you have a strategy for who to ask and when? Having a plan and being proactive will dramatically increase your chances for raising big money. On this informative webinar with Sandy Rees you’ll learn how to put a year-end fundraising plan together.

Watch or Listen to Planning a Successful Appeal

Watch the webinar, or download the audio, slides, and a special year-end fundraising checklist here: Planning a Successful Appeal with Sandy Rees


Make Your Newsletter Better in 25 minutes with Kirsten Bullock, CFRE, MBA

In this Hot Topic call, Kirsten summarizes an article about ways to make your newsletter better. 25 minutes, audio only.

Listen to Make Your Newsletter Better

You can listen to the 25-minute call, download the audio, and get the link for the 10-point newsletter check list here: Replay Available Here.


The Nonprofit Academy - Getting Started

6-Figure Fundraising: How to Start and Run Your First $100,000 Campaign with Sandy Rees

If you’re like most people working with a small nonprofit, raising a big chunk of money for a special project, program, or piece of equipment can be a daunting challenge. You may be puzzled about where to start or how to do it. You’re probably scratching your head over who to approach and how to do it. And you’re probably wondering what to say to get someone to make a large donation to your organization. Join us for this interactive session to learn exactly what to do to create and run your first really big fundraising campaign. You’ll learn how to plan the campaign, the tools and materials you’ll need, and how to find the best people to ask for a gift. You’ll leave feeling hopeful and more confident about raising big money. Audience: Beginners and Intermediate Fundraisers Learning Outcomes:

  • How to plan a 6-figure fundraising campaign
  • How to create a case for support that answers every question a donor might have about your project
  • How to identify “diamonds in the rough” (people who have already given to your organization but have the capacity to give much, much more)
  • How to build relationships on purpose without feeling manipulative, sleazy, or slimy

Watch or Listen to 6-Figure Fundraising: How to Start and Run Your First $100,000 Campaign

Watch the training, download the slides, or listen to the audio here: Replay Available Here


8 Steps to Fundraising Success with Kirsten Bullock

Sometimes it can be difficult to see the forest for the trees. In this month’s Help for Small Nonprofits webinar, Kirsten Bullock provides an overview of the various aspects that go into growing a successful fundraising office. Attracting donors begin with understanding what interests your potential contributor. Then, it means taking serious action on it. This webinar will provide you information to help you get started with each of the following 8 steps: Understand the Environment; Formulate Your Vision; Tell Your Story; Identify Your Primary Audience; Raise Awareness; Start Asking; Put It All Together; Recruit Others to Help.

Watch or Listen to 8 Steps to Fundraising Success

Watch the recorded webinar, listen to the audio, or download the slides here: Replay Available Here


5 Steps to 2012 Success with Kirsten Bullock

This training with Kirsten Bullock was recorded on December 8, 2011 but it's good at any time! It covers:

  • learn 5 steps to take to to ensure you meet – or exceed – your fundraising goals
  • receive forms and samples to help you systematize your fundraising program
  • learn 3 indicators of success you need to start tracking

Watch or Listen to 5 Steps for 2012 Success

Watch the recorded webinar, listen to the audio, or download the slides here: Replay Available Here


NEW Where's the Story? Discovering Stories that Drive Donations with Dennis Fischman
We've heard how important stories are for nonprofits. So why do we keep missing them? In this seminar Dennis Fischman helps you know where to find those stories!

Watch or Listen to Where's the Story? Discovering Stories that Drive Donations

Watch the recorded webinar or download the audio and slides here: https://thenonprofitacademy.com/vault/recognizing-stories/


NEW 5 Keys to Raising Your Ministry Support with Steve Shadrach

Are you raising money for Christian ministry? Steve Shadrach shows you how to do it, especially if you're raising your personal support. He is an expert who's not only taught thousands, he's walked the talk. He's lived on support for the last 27 years, and retaining about 90% of those supporters over all that time.

Watch or Listen to 5 Keys to Raising Your Ministry Support

Watch the recorded webinar, download the audio and slides, read the entire transcript, or sign up to get the free ebook "Fully Funding Your Ministry" here: Replay Available Here


Are You Ready for a Major Gifts Campaign? with Kirsten Bullock

This training with Kirsten Bullock covers:

  • 4 essentials to have in place before starting your major gifts campaign
  • how to break down your financial need in to manageable portions
  • 3 things you can do to keep your donors giving year after year
  • 1 way to jump-start your major gifts program

Watch or Listen to Are You Ready for a Major Gifts Campaign?

Watch the recorded webinar or download the audio and slides here: Replay Available Here


Recruiting Your Fundraising Champion with Kirsten Bullock

  • Are you jealous of other organizations that have engaged community leaders to help?
  • Are you tired of being the best kept secret in town?
  • Are you ready to take the next step in growing the impact of your organization?

Recruiting community leaders to help you advance your cause is essential to the success of your efforts. It is possible to reach out to community leaders and increase your visibility in your region.

Watch or Listen to Recruiting Your Fundraising Champion

Watch the recorded webinar or download the audio and slides here: Replay Available Here


Prospect Research for the Small Shop with Bill Tedesco

One of the tools that large fundraising offices use (that is often overlooked by those in smaller shops) is prospect research. If you find yourself asking the question ‘how much should we ask for?’ or ‘is this the right person to ask for a major gift from?’ this webinar is for you. It’s also for you if you’re trying to find low-cost ways to complete your research and is an opportunity to learn about resources that are available as your budget grows. A number of free, low cost and premium prospect screening and research tools will be highlighted in this webinar with Bill Tedesco.

Watch or Listen to Prospect Research for the Small Shop

Watch the webinar, or download the audio and slides here: Replay Available Here


The Nonprofit Academy - Grants

NEW Tips & Tricks from the Foundation Side of Grant Seeking with Diane H. Leonard, GPC

Sometimes, the best way to learn about a process is to get a "behind-the-scenes" look. That's exactly what Diane H. Leonard gives in this training. Learn tips and tricks on grant funding from an expert with experience in all three sections of the process: grant seeker, grant funder, and grant consultant!

Watch or Listen to Tips & Tricks from the Foundation Side of Grant Seeking

Watch the recorded webinar or download the audio and slides here: Tips & Tricks from the Foundation Side of Grant Seeking


How to Make Your Grant Proposal Stand Out From the Pack with Betsy Baker

How do you make your grant proposal stand out in a grant funder’s eyes? That’s exactly what you’ll learn in this webinar – how to get the edge over other grant proposals. As you know, grants come from a limited pot of money so you have to prepare yours to be exceptional. In this webinar grant writing expert Betsy Baker will show you:

  • How to make your proposal stand out in 3 critical areas: before you write the grant, while you’re writing your grant and after you’ve written your grant
  • Insider tips from grant funders themselves
  • The 5 components every grant request must have
  • The biggest mistake grant writers make that keep them from getting the money
  • How to mobilize your resources to make the best impression
  • How to put together a well-written money plan that grant funders will applaud
  • Follow-up strategies that make funders want to keep giving you grants

Watch or Listen to How to Make Your Grant Proposal Stand Out From the Pack

Watch the recorded webinar or download the audio and slides here: Replay Available Here


Tell Your Story to Grant Makers with Betsy Baker

Are your grant applications about as exciting to read as War and Peace? This webinar with Betsy Baker will explain how to tell your nonprofit’s story in a much more vivid, memorable and fundable way and not bore your readers to tears. Telling stories is an integral part of our daily lives. And yet telling an agency’s story in a grant proposal can seem downright daunting. Why is this? Because most of our daily storytelling is verbal. Frequently, it’s the act of writing the story down that freezes us. In this webinar, you’ll learn specific techniques that will “unfreeze” you and help you tell your nonprofit’s story in a way that deserves to be heard.

Watch or Listen to Tell Your Story to Grant Makers

Watch the recorded webinar, download the audio and slides, and get Betsy's special Grant Starter ebook here: Replay Available Here


Improving Your Grant Results with Sheri Chaney Jones

In this webinar, Sheri Chaney Jones covers the importance of outcomes evaluation plans for securing grants. That includes the use of logic models, the difference between outputs and outcomes, and how to ensure your grant application stands out from the crowd. This was presented in easy to implement steps for any size organization to help you move towards turning your data into dollars.

Watch or Listen to Improving Your Grant Results

Watch the webinar, download the audio, slides, and additional resources here: Replay Available Here


The Nonprofit Academy - Infrastructure

September 6, 2016 You Deserve a Raise Today- Getting What You Want in Salary and Raise Negotiations with Megah Godorov

What if you could negotiate a good salary for your next fundraising job? What if you could know, right from the beginning, what would make your boss give you a raise? When we take a job, we hope for a raise, but we don't know how to get there. This session will provide you with the tools, perspective and power to ask for what you are worth and demonstrate your value to your supervisor and organization. Presenters share their own experiences and tips on how to ask for what you want, be transparent about what you need and build effective relationships with your supervisor.

Watch or Listen to You Deserve a Raise Today

Watch the webinar, download the audio and slides here: You Deserve a Raise Today- Getting What You Want in Salary and Raise Negotiations


Templates for Creating a Fundraising Infrastructure

Helpful templates to get your fundraising up and running efficiently: Templates for Creating a Fundraising Infrastructure


NEW Organizational Culture: Why it matters and how it translates into money with Alison Rapping

Behind every consistently successful fundraising organization there is one critical component – a strong, well-rounded organizational culture. Successful fundraising requires an organization-wide culture that supports and nurtures philanthropy. Alison Rapping shows you how to create one in this session.

Watch or listen to Organizational Culture: Why it matters and how it translates into money

Learn all that is covered in the training and watch the recorded webinar or download the audio and slides here: Organizational Culture: Why it matters and how it translates into money


NEW An Introduction to Creating Sustainable Systems for your Nonprofit with Tycely Williams

Is your nonprofit set up for being in existence decades from now? Even if you're not part of it? Sustainable systems make this possible...but can seem totally daunting. Fear not! In this introduction, Tycely Williams walks you through the process of setting up systems including compensation systems and systems for employee feedback.

Watch or Listen to An Introduction to Creating Sustainable Systems for your Nonprofit

Learn all that is covered in the training and watch the recorded webinar or download the audio and slides here: Replay Available Here


Gift Range Calculators

One of the hardest things to determine when fundraising is what levels of gifts you should seek. This page takes you to two different calculators to help take out the guesswork out.

Just go to the page: Gift Range Calculators


Sample Case Statements

This page has an ebook on case statements and is growing a collection of other case statements for NPA members to review. Sometimes it's just easier to see an actual case statement. We want to help you do that!

Just go to the page: Sample Case Statements


Investing in Overhead: Saving Pennies can Cost with Jen Lenard-Benson

This training, with Kirsten Bullock interviewing Jen Lenard-Benson, you'll learn:

  • Acceptable program versus administrative cost ratios
  • How to talk about overhead costs
  • Why it is important to invest in yourself first
  • How to harness technology to engage people in your cause
  • The importance of investing in board development
  • How to budget strategically

Watch or Listen to Investing in Overhead

Watch the recorded webinar or download the audio and slides here: Replay Available Here


The Ins and Outs of Selecting a Donor Database with Joseph Johnson

It should be simple, right? There’s one ‘best’ software package that everyone should be using? Right? Well, maybe not. In this session, we’ll talk about the steps you can take to ensure that the platform you chose is the best platform for your organization. Joe will share anecdotes and insights into some of the common pitfalls to avoid.

Joseph Johnson is a founding partner of Non-Profit Partners LLC, serving multiple roles. Joe’s primary role is educational, helping nonprofits make the right decision in selecting new software and technology. Performed at no charge, Joe’s consultative service covers fund accounting, fundraising, online giving strategies, human resources and back-office system software and integration. His secondary role is implementing fundraising/development software systems for nonprofits and enhancing operational excellence. Joe’s 25-plus years of business development and consulting experience have provided him the insight and experience to help nonprofit leaders obtain their goals. Learn more about Joe and Non-Profit Partners LLC at www.n-ppi.com.

Listen to The Ins and Outs of Selecting a Donor Database

Listen to the interview or download the audio here: Replay Available Here


The Nonprofit Academy - Fundraising with Internet Tools and Social Media

NEW Website Optimization for Nonprofits: How to Convert More Prospects to Donors Online with Hunter Boyle

How do you help make sure people coming to your nonprofit's website become donors? Website optimization expert Hunter Boyle shows you how in this session. Geared for beginners, this will give you the tools to change your site, or the words to use in talking to the people who can!

Watch or Listen to Website Optimization for Nonprofits: How to Convert More Prospects to Donors Online

Watch the training and get the downloads at: Website Optimization for Nonprofits: How to Convert More Prospects to Donors Online


NEW Facebook Advertising Secrets for Nonprofits with Andrea Vahl

Are you confused about Facebook Advertising? It's becoming a must-do in today's pay-to-play Facebook model but where do you start? And how much do you have to spend to be effective? This training shows you exactly how!

Watch or Listen to Facebook Advertising Secrets for Nonprofits

Watch the recorded webinar or download the audio and slides here: Facebook Advertising Secrets for Nonprofits with Andrea Vahl


Success Secrets of Facebook: 12 ways to increase revenue, gain support, and develop a loyal community! with Diane Cunningham

  • Learn how to use this free tool to connect with your followers and fans while sharing valuable information.
  • Find out how to share with groups, host events, and build the buzz
  • Discover apps and tools that can help you with images and automation

Learn more about Diane and the National Association of Christian Women Entrepreneurs at www.nacwe.org.

Watch or Listen to Success Secrets of Facebook

Watch the recorded webinar or download the audio and slides here: Success Secrets of Facebook: 12 ways to increase revenue, gain support, and develop a loyal community! with Diane Cunningham


Growing Your Donors by Growing Your Email List with Ashley Hansen

Are you saying to yourself: “I have a great website and I’ve optimized my donation page, but no one is donating. How do I get people there?” There are three steps:

  1. you need to build your email list,
  2. create an online engagement plan and
  3. then follow through.

It’s also important to stop along the way and see how your audience is responding to your messages. In this recorded webinar, Ashley Hansen with Care2 (www.care2.com) shares ideas on how to build your email list, what content to include as you engage your online audience, and what metrics to look at to judge your effectiveness.

Watch or Listen to Growing Your Donors by Growing Your Email List

Watch the recorded webinar or download the audio and slides here: Growing Your Donors by Growing Your Email List with Ashley Hansen


FaceTwitLink? TwitteredIn? TheLinkedBook?: An introduction to social media for fundraising with Marc Pitman

You're hearing a lot about Facebook, Twitter, and LinkedIn. And your board is telling you people are raising serious money with social media...and wondering why you're not. This session will show you what the social media tools are, where they came from, and how to use them to fund your cause.

Listen to FaceTwitLink? TwitteredIn? TheLinkedBook?

Learn more about this session, listen to the recorded call or download the audio here: FaceTwitLink? TwitteredIn? TheLinkedBook?


The Nonprofit Academy - Leadership Management

NEW Your First 90 Days in Your Fundraising Job with Mazarine Treyz

It’s hard to find useful nonprofit career advice. Many people just say “Stick with it! You’ll be rewarded!” But according to the Bridgespan Group, most nonprofit staff are NOT being groomed for leadership, and only 33% of the time do people from inside the nonprofit even attempt to fill senior leadership level positions. Once you're in your new role, how do you succeed? Author and career expert Mazarine Treyz shows you exactly how in this session!

Watch or Listen to Your First 90 Days

Learn more about this session, listen to the recorded call or download the audio here:
Your First 90 Days with Mazarine Treyz


NEW How to Build a Strong Board Chair-Chief Executive Partnership with John Fulwider

The chief executive-board chair leadership pair drives a nonprofit’s success—or not. When their working relationship is good, both parties are free to lead their colleagues toward mission impact and enjoy their work. When it is poor, progress stagnates as the chief executive waits for relief and the board chair casts about ineffectively. Learn how here in this session.

Watch or Listen to How to Build a Strong Board Chair-Chief Executive Partnership

Learn more about this session, listen to the recorded call or download the audio here: How to Build a Strong Board Chair-Chief Executive Partnership


They Drive Me Crazy! Bridging the Generational Divide with Cara Silletto

With four generations in the workplace, your volunteer group, and your donor assignments, it's enough to drive you crazy. In this session, Millenial Cara Silletto shows you how to navigate it all and stay sane.

Watch or Listen to They Drive Me Crazy! Bridging the Generational Divide

Learn more about the generational divide session or watch the entire training and have access to the handouts at: They Drive Me Crazy! Bridging the Generational Divide


Grow Yourself and Your Impact with Sheri Chaney Jones

This webinar presents the key leadership competencies and structures required for organizations to thrive in the 21st century. Essential leadership competencies and successful performance cultures will be defined. The relationship between leadership, organizational structures, and culture will be explored. To deepen the learning, a case study will be presented on how one social service organization used this information to create an internal strategic development plan focused on the top leadership competencies and organizational structures required for success. The case study reveals how to turn any organization into an industry leader in innovation and community impact.

Watch or Listen to Grow Yourself and Your Impact

Watch the training, and download the audio & slides:
Replay Available Here



How to Write a Successful Non-Profit Fundraising Plan with Joe Garecht

In this training, Fundraising Authority founder Joe Garecht walks you through everything you need to know to develop a strong and practical development plan for your organization. Joe has written several dozen fundraising plans for organizations both large and small over the past decade, and now wants to teach you the method behind writing a plan that will work for you.

Watch or Listen to Creating a Successful Nonprofit Fundraising Plan

Learn about all that this training covers, including a free sample fundraising plan, or watch the training and download the audio and slides: Replay Available Here


The Nonprofit Academy - Major Gifts

NEW Capital Campaigns 101: The Critical Lessons you MUST to know about a capital campaign before you get started! with Andrea Kihlstedt

Capital campaign fundraising is the most cost-effective and remarkable kind of fundraising. And in this training, you're about to learn exactly how to run them successfully, including the costly pitfalls to avoid!

Andrea Kihlstedt literally wrote the book on capital campaigns. And she shares her best in this training!

Watch or Listen to Capital Campaigns 101

Learn more about the session, watch the recorded webinar, read the transcript, or download the audio and slides here: Capital Campaigns 101: The Critical Lessons you MUST to know about a capital campaign before you get started! with Andrea Kihlstedt


NEW The Asking Conversation: Exactly what to say in a major gift solicitation and when to say it with Andrea Kihlstedt

Ever worry that you won’t know what to do when you get in the room with a donor? Once you try out Andrea’s simple six-step model, you’ll never again have to wonder how to ask.

Watch or Listen to The Asking Conversation

Learn more about the session, watch the recorded webinar, read the transcript, or download the audio and slides here: The Asking Conversation with Andrea Kihlstedt


NEW The Story of You – How to create and share your personal story to raise money with Vanessa Chase

Storytelling is essential to fundraising. By telling stories, we are clearly showing donors their impact and connect them to the work that they make possible. But there is one important story that we are forgetting to tell – our personal story. Learn how here!

Watch or Listen to The Story of You – How to create and share your personal story to raise money

Learn more about the session, watch the recorded webinar, read the transcript, or download the audio and slides here: The Story of You – How to create and share your personal story to raise money


NEW Shaking the tree: Five ways to jumpstart your legacy program with Kimberley MacKenzie

Are planned gifts a struggle for you? Do you wonder where to even start? Join us as Kimberley MacKenzie shares her experience going from 0 planned gifts to 43 in just eight months! She helps you build an action plan to jumpstart a legacy program at your nonprofit too!

Watch or Listen to Shaking the tree: Five ways to jumpstart your legacy program

Learn more about the session, watch the recorded webinar, read the transcript, or download the audio and slides here: Shaking the tree: Five ways to jumpstart your legacy program with Kimberley MacKenzie


Don’t Wing It! – Major Gift Mistakes Even Smart Fundraisers Make by Kathie Kramer Ryan

Kathie Kramer Ryan packed this training with both an overall system for organizing your major gift fundraising and super-specific tips to making it more efficient.

Watch or Listen to Don't Wing It

Watch the recorded webinar, download the audio and slides, or read the entire trascript here: Replay Available Here


Harvest Time: 10 Ways to Increase Revenue through Low Hanging Fruit

We’ve all been there at one point or another. We need to bring in money quickly. The quickest way to do that, of course, is to identify people or groups who are already connected with you who have the capacity to give more. In this webinar, Paul Keefe and Michael Thorsen show you the best – and quickest ways – to identify that low hanging fruit and how to begin the conversation!

Watch or Listen to 10 Ways to Increase Revenue

Watch the recorded webinar or download the audio and slides here: Replay Available Here


How to Use the Fundraising Funnel to Maximize Your Fundraising with Joe Garecht

Prospect – Cultivate – Ask – Steward. It sounds simple, but many non-profits don’t effectively use this process to sustain and grow their donor base. During this webinar, join Joe Garecht from The Fundraising Authority to learn how your organization can move prospects through the donor funnel and create lifelong relationships with your donors. During this webinar, you’ll learn:

  • The best ways to find new prospects and how to make initial contact with them
  • How to cultivate your prospects to move them towards an ask
  • The simple, 6-step process for making effective fundraising asks
  • How to generate referrals to grow your donor base
  • And much more!

Successful non-profit fundraising relies on the fundraising funnel to move and motivate donors. Learn how to maximize your fundraising by using this process!

Watch or Listen to How to Use the Fundraising Funnel

Watch the training here: Replay Available Here


How to Find the Donors of Your Dreams with Sandy Rees

Having a base of loyal, generous donors is the best way to ensure your nonprofit’s sustainability long-term. In this webinar, you’ll learn how to identify and find ideal donors for your cause. Specifically, you’ll learn how to create an Ideal Donor Profile and how to use it to find yummy new donors. You’ll hear practical tips from Sandy Rees on where to look for donors, and how to keep them once you find them.

Watch or Listen to How to Find the Donors of Your Dreams

Watch the recorded webinar, listen to the audio, or download the slides here: Replay Available Here


Overcoming Obstacles & Getting to Success in Major Gifts with Kent Stroman

In this webinar, Kent Stroman, CFRE, CPA shared what board members, volunteers and staff have identified as the biggest obstacles to success in a major gifts program – as well as how to overcome them!

Watch or Listen to How to Overcoming Obstacles

Watch the webinar, or download the audio and slides here: Replay Available Here


Segmenting Your Donors and Planning Your Engagement Strategies with Kirsten Bullock

Kirsten reviews worksheets related to segmenting your donors and planning your engagement strategies.

Listen to Segmenting Your Donors and Planning Your Engagement Strategies

Listen to the recorded call or download the audio and worksheets here: Replay Available Here


4 Simple Steps to Raising All the Money You Need with Sandy Rees

How much money would it take for your nonprofit to provide services to everyone who needs them? How would you make that happen? Let Sandy show you how to implement donor-based fundraising to create the big revenue streams of your dreams. She’ll strip away all the confusion and help you focus on 4 simple things that can bring quick (and big!) results. If you’re passionate about the work your nonprofit does, this session can get you clear, focused, and moving in the right direction.

Listen to 4 Simple Steps to Raising All the Money You Need

Listen to the recorded interview or download the audio here: Replay Available Here


Asking Your Way to A Gift with Kent Stroman

Asking Your Way to a Gift will equip you with tools to raise:

  • More gifts from
  • More donors for
  • More dollars
  • More comfortably

- And you’ll be able to begin immediately! Kent Stroman, master teacher and author of Asking About Asking, will reveal proven methods to conversationally engage donors in transformational philanthropy. In just 60 minutes he’ll share the top 4 questions you should be asking your prospective donors – and how to frame them in the proper context. In addition, he shares 3 sure fire ways to build more productive relationships with top leaders and influencers.

Watch or Listen to Asking Your Way to A Gift

Watch the webinar, download the audio and slides, and download the worksheets here: Replay Available Here


NEW Go For No for fundraising success with Andrea Waltz

The word “NO” has the power to keep many people from reaching their full potential. In fact, for individuals and organizations, it is often this alone that spells the difference between success and failure. But if you go for no, you can actually reach your fundraising goals!

Watch or Listen to Go For No for fundraising success

Watch the training and download the audio, slides, or "Go For No!" score card here: Replay Available Here


The Nonprofit Academy - Marketing Communications

NEW Media Relations for Nonprofits: New Approaches for the Digital Era with Peter Panepento

Media relations can seem confusing. It's no longer just about putting out press releases and getting calls from journalists. Peter Panepento is a journalist who helps nonprofits build effective communications and media relations strategies, even if you don't have a big budget.

Watch or Listen to Media Relations for Nonprofits: New Approaches for the Digital Era

Watch the training or download the audio and slides at: Media Relations for Nonprofits: New Approaches for the Digital Era with Peter Panepento

NEW Advanced Storytelling: Transform Boring Stories into Brilliant Action-Causing Stories with Lori L. Jacobwith

Storytelling is both an art and a science. When well done, sharing a story about your impact can be one of your most powerful communication tools. This session is about how you can transform basic, boring stories into brilliant, action-causing examples of your work. There is a secret weapon to story sharing that will be shared in this Advanced Storytelling session.

Watch or Listen to Advanced Storytelling: Transform Boring Stories into Brilliant Action-Causing Stories

Watch the training or download the audio and slides at: Advanced Storytelling: Transform Boring Stories into Brilliant Action-Causing Stories with Lori L. Jacobwith

NEW Anchoring: Making sure your story sticks with donors with Leah Eustace

Anchoring is a powerful concept that is well established in psychology but only now finding its way into nonprofit marketing and fundraising. In this session, Leah Eustace unpacks what anchoring is, how it works, and how you're not understanding it may already be sabotaging your nonprofit's efforts.

Watch or Listen to Anchoring: Making sure your story sticks with donors

Watch the training and download the audio and slides at: Anchoring: Making sure your story sticks with donors with Leah Eustace


NEW How Storytelling will help You Build Long-term Relationships with Your Donors with Ken Burnett

Stories have the power to transform your organization and develop long-term relationships with your donors. Join Ken Burnett, fundraising pioneer and author of Storytelling Can Change the World, as he shows you how!

Watch or Listen to How Storytelling will help You Build Long-term Relationships with Your Donors

Watch the training and download the audio and slides at: How Storytelling will help You Build Long-term Relationships with Your Donors with Ken Burnett


NEW The Social Science Behind Donor Recognition

Recognition and brand awareness are important. Everybody knows that. But why are they? Katrina VanHuss explains the social science behind both, and how they can help you a as fundraiser.

Watch or Listen to The Social Science Behind Donor Recognition

Learn more about the session, watch the training, and download the audio at: The Social Science Behind Donor Recognition


NEW Let’s Get Visual! Basic Graphic Design Principles for the Creatively-Impaired with Julia Reich

Communications today is HIGHLY visual. Even if you don't have graphic design training, Stone Soup Creative's Julia Reich will show you how to be effective!

Watch or Listen to Let’s Get Visual! Basic Graphic Design Principles for the Creatively-Impaired

Learn more about the session, watch the training, and download the audio at: Let’s Get Visual! Basic Graphic Design Principles for the Creatively-Impaired with Julia Reich


NEW Delight Your Donors with Better Communication (and Spend Less Time Doing It) with Dennis Fischman

When donors give to your nonprofit organization, they expect to hear from you. The good news is, there are more ways for you to reach them than ever before! Dennis Fischman helps you use them to delight your doors.

Watch or Listen to Delight Your Donors with Better Communication

Learn more about the session, watch the training, and download the audio at: Delight Your Donors with Better Communication (and Spend Less Time Doing It)


Using Social Media to Engage with Your Community

Listen to Using Social Media to Engage Your Community

Listen to the "Members-only Hot Topic Call" or download the audio here: Replay Available Here


Great Fundraising Through Great Communications with Kirsten Bullock

We’ve heard it before. Fundraising is all about relationships – both with those outside of our organizations and inside our organizations. To be truly great, we need to have truly great communications. Kirsten Bullock explores some ways to overcome this internal struggle and to begin taking the steps to building a strong (and ultra-successful) fundraising team. Covered are four characteristics of Great Fundraising teams, the role of the development office and communication styles.

Watch or Listen to Great Fundraising Through Great Communications

Watch the recorded webinar, listen to the audio, or download the slides here: Replay Available Here


Using an Editorial Calendar

In this Members-only Monthly Template call, Kirsten Bullock talks about the power of using an editorial calendar to map out your nonprofit communications. She reviews Lightbox Collaboratives Editorial Calendar. It's a great resource to help you plan out your communications calendar.

Listen to Using an Editorial Calendar

Listen to the call or download the audio here: Replay Available Here


Stop Being the Best Kept Secret in Town with Kirsten Bullock

Online and in-person strategies for getting the word out, increasing your list size and growing friendships to benefit your cause.

  • Are you tired of being the ‘best kept secret’ in town?
  • Are you frustrated that people just don’t ‘get it’?
  • Do you know that you could have a bigger impact – if only more people were part of your nonprofit’s family?

It is possible to grow a larger – and more engaged – audience to help you advance your cause. Online and social media are increasing our options as we begin to grow our audience. But too often we aren’t sure what to do with people when we get them. Through this training, you’ll learn how to:

  • Increase your visibility in the community
  • Grow your email list
  • Find more volunteers
  • Build trust with your followers
  • Start raising additional funds

Watch or Listen to Stop Being the Best Kept Secret in Town

Watch the recorded webinar or download the audio and slides here: Replay Available Here


Storytelling: Sharing Your Mission Powerfully with Lori Jacobwith

Storytelling is one of the most powerful ways to engage listeners. This session catapults attendees to a new level of fundraising & communication awareness and participation using storytelling as the tool. Participants learn ways to succinctly share their mission by sharing stories of varied length that cut through the clutter of day-to-day communications.

Listen to Storytelling: Sharing Your Mission Powerfully

Listen to the recorded call or download the audio here: Replay Available Here


Creating Excitement Through Your Case Statement with Kirsten Bullock

This webinar, with Kirsten Bullock covers the following key points:

  • 1 fundamental mistake people make in communicating their needs
  • what motivates people to make a charitable contribution to you (and what doesn’t)
  • tips to sharing your story in a way that motivates people to take action
  • an 8-step model to building a strong fundraising program

Watch or Listen to Creating Excitement Through Your Case Statement

Watch the recorded webinar or download the audio and transcript here: Replay Available Here


17 Possible Questions for a Donor Focus Group

While not always the best way to get information, focus groups can be helpful in learning a bit about donor motivation, preferences, and giving priorities. These questions are a sample of the questions that could help you as you craft your discussion guide.

View the 17 Possible Focus Group Questions

You can view all 17 possible questions, along with the options for the multiple choice questions, here: 17 Possible Questions for a Donor Focus Group


The Nonprofit Academy - Stewardship

The Call of the Steward – Generosity to Your Cause - Webinar with Dr. John R. Frank

This webinar will present how the steward is the key relationship in your development programs. The call of the steward is a philosophy that moves the development efforts from just raising money, to assisting stewards in achieving their giving goals. Connecting stewards to the causes they care about (your cause) is the key for the future of all nonprofits. We must move from getting money from donors, to creating ways for stewards to respond to their call of generosity.

This webinar offers the philosophy behind a stewardship focused development effort, as well as give specific strategies for implementation. The webinar will be helpful to the start up, small nonprofit, as well large nonprofits.

Watch or Listen to The Call of the Steward

Watch the recorded webinar or download the audio and slides here: Replay Available Here


Making Stewardship Fun for You AND Your Donor with Shanon Doolittle and Vanessa Chase

In this training, the founders of the Stewardship School share detailed tactics on how to surprise and delight your donors. We also discuss how to convince leaders to invest in stewardship and how to do stewardship on a shoe-string.

Watch or Listen to Making Stewardship Fun for You AND Your Donor

Watch the webinar, download the audio and slide, read more of the takeaways, and read the entire transcript:
Making Stewardship Fun for You AND Your Donor.


NEW Easy Donor Retention Wins with Roger Craver

Roger Craver wrote the book on donor retention! Called Retention Fundraising, he walks through the reasons for retaining donors, the metrics to measure your success at retaining donors, and the things to do to convince your board, your boss…and yourself to focus on it!

Watch or Listen to Easy Donor Retention Wins

Watch the webinar, download the audio or the slides, and get the links to many other tools here: Replay Available Here


The Nonprofit Academy - Special Events

NEW Special Events 101 with A.J. Steinberg

Special events are a great way for a nonprofit to raise funds and awareness for their cause. Most of these events are produced by a team of dedicated volunteers who have lots of enthusiasm but very little experience in special event production or fundraising. This one hour webinar gives you the basics to help your wonderful event committee get started on the road to success.

Watch or Liston to Special Events 101

Watch the webinar, download the audio or the slides at: Special Events 101


NEW Crowdfunding 101: How To Run a Successful Campaign, from Prep Through Appreciation! with Dana Ostomel

You've probably heard the buzz around "crowdfunding." But what is it, and how does it work? Join us to learn how you can incorporate crowdfunding to raise the bar on your fundraising initiatives. Perfect to help you prep for Spring and Fall initiatives, traditional benefits and even #GivingTuesday (it will be here before you know it!).

Watch or Listen to Crowdfunding 101: How To Run a Successful Campaign, from Prep Through Appreciation!

Watch the webinar, download the audio or the slides, and get the information on a special offer here: Crowdfunding 101: How To Run a Successful Campaign, from Prep Through Appreciation!


The 5 Biggest Mistakes Made in Nonprofit Silent Auctions with Sherry Truhlar

No wonder silent auctions perform so poorly — misinformation runs rampant. Planners are given little to no training on how to properly run a silent auction. Overwhelmed with the work of it all, they desperately mimic what other silent auctions are doing … but those auction planners weren’t trained either! It’s a case of “the blind leading the blind.” Progress is slow; frustrations run high. Eventually, the auction is cancelled as the effort exceeds the money raised. In this one-hour interview, we’ll cover five practical “how-to” tips to transform your silent auction from poor to powerful.

Listen to The 5 Biggest Mistakes Made in Nonprofit Silent Auctions

Listen to the recorded interview or download the audio here: Replay Available Here


How Auction Technology is Transforming Nonprofit Auction Events with Katherine Sheane

Our uncertain economic environment means organizations often depend upon the financial success of their annual auction to raise funds for their core programming and operational costs. The pen and paper auction system may have worked in the past but, in this rapidly evolving fundraising landscape, which now includes the heavy use of mobile devices, a move to auction technology ensures future fundraising success. In this training, Katherine will take you through:

  • an introduction to auction technology and how it work
  • outline the main benefits of using mobile bidding
  • highlight first time user success examples

Katherine believes every nonprofit has the potential to raise more money for their important cause and is looking forward to introducing you to a new way to help exceed your fundraising goals.

Watch or Listen to How Auction Technology is Transforming Nonprofit Auction Events

Watch the recorded webinar, download the audio and slides, read the entire transcript, or sign up to get the free ebook "Fully Funding Your Ministry" here: Replay Available Here